Terms
and Conditions
Last updated: 14 January 2021
Delivery Service
Terms
These terms apply to your access to and use of Delivery Service on www.deliveroo.co.uk and our mobile app (the Platform). This service is provided by Deliveroo or us (Roofoods Ltd company number 08167130). Roofoods Ltd’s registered address is The River Building, Level 1 Cannon Bridge House, 1 Cousin Lane, London EC4R 3TE.
By clicking “Accept” or by accepting a Delivery order on the Platform you confirm that:
- You have authority to do so and to bind the person or company you are accepting for.
- You accept our offer to provide the Delivery Service on these terms.
- You agree to and will comply in full with these terms.
- Your satisfactory completion of certain checks (including ID and food hygiene rating checks) required by Deliveroo from time to time is a condition of this contract coming into effect.
This forms a contract between you and Deliveroo, which commences on the later of the date of your acceptance and the date on which you have completed Deliveroo’s onboarding checks from time to time to Deliveroo’s satisfaction. You should save a copy of these terms for your records. We may make changes to these terms, so check back here from time to time. We’ll notify you of material changes before they happen. If you access or use the Delivery Service after being notified of a change, you’re deemed to have accepted that change.
You can procure other services (e.g. Marketplace+ or Pickup) from Deliveroo by agreeing and entering into a separate contract with us. Each additional contract entered into by you and Deliveroo shall form a separate agreement.
If you have questions about these terms or our Delivery Service please contact us through Restaurant Hub, either by submitting a "Help" form or by using Live Chat. You may also find answers to your questions here.
If we need to contact you, we’ll do so via the email address you have provided to us.
What is Delivery Service
Through its Delivery Service, Deliveroo will provide you with a real-time ordering process that enables customers to place orders with you for delivery on the Platform in the UK (Delivery Orders) from the site/s that you have chosen and we that have agreed to provide Delivery Services to (the Sites). We may agree to amend the Sites from time to time. Deliveroo will also provide Delivery Services and Customer Support Services for your Delivery Orders - see more on this below.
By signing up to Delivery Service, you authorise Deliveroo to act as your agent to solicit, promote and conclude contracts for Delivery Service orders in your name and on your behalf, and to collect customer payments owed to you in respect of those orders.
Customer payments made in respect of orders placed with you through the Delivery Service will be held by Deliveroo on your behalf; payment to Deliveroo settles the customer’s payment obligation to you for these orders.
Delivery Service Fees
Your use of Delivery Service is subject to our applicable service fee from time to time. Our service fee is calculated as a percentage of GMV (inclusive of VAT) per order, plus VAT at the prevailing rate (Delivery Service Fee).
We will pay you an amount equal to the GMV for your Delivery Orders during the relevant payment period, less the Delivery Service Fee, less any relevant adjustments for refunds paid to customers during the relevant payment period.
You will receive payments from us in accordance with our payment terms applicable in the country you operate in from time to time. We’ll make this payment by electronic bank transfer to the bank account you have nominated. You must cooperate with us so that we can comply with our VAT accounting obligations.
What we will do
- If you are new to Deliveroo, when you accept these terms we will onboard you onto our Platform (including, if applicable, providing the equipment to you - see below). You agree that we may subcontract part of the onboarding process.
- We will, subject to our rights to suspend your use of Delivery Service under these terms, display your site/s and menu items on the Platform as available for Delivery Orders.
- We will facilitate and implement a real-time ordering process which will enable customers to place and pay for Delivery Orders on the Platform.
- Provide support services for customers to deal with complaints or enquiries relating to Delivery Orders (Customer Support Service) through a professionally manned contact centre at no further cost to you.
- Procure the delivery of Delivery Orders from you to the customer (Delivery Services) using delivery riders authorised by Deliveroo to carry out the Delivery Services (Riders).
What you must do
You must:
Onboarding and set-up
- Comply with our Food Hygiene and Safety Policy.
- Provide all information, materials and assistance reasonably required by Deliveroo to onboard you to the Platform or launch Delivery Service for you. You must ensure that the information you provide to Deliveroo and customers in or in respect of your use of Delivery Service is complete and accurate in all material respects.
- If you are new to the Platform, provide us with accurate descriptions of menu items to be offered in Delivery Service (including any relevant allergen advice and applicable VAT amounts). You agree that
(a) We may make limited and reasonable edits to menu item descriptions from time to time (including where legally required); and
(b) To ensure a great customer experience the prices for the menu items you provide for display on the Platform should be the same as the prices for menu items published in your dine-in or in-store menu.
- Display any Delivery Service signage provided by Deliveroo in accordance with our instructions.
Use of Delivery Service
- Keep your menu up to date - by giving us at least three days’ notice of changes you require us to make for you or by making your own changes through Menu Manager.
- Ensure that all relevant menu items are available to be ordered by a customer in a Delivery Order during your opening hours, and accept and reject Delivery Service orders as appropriate. Each Delivery Order must meet the applicable minimum Delivery Order value from time to time - if it doesn’t, Deliveroo may charge customers an additional fee.
- Ensure that Delivery Orders are prepared using all due skill, care and diligence in line with best practice in your industry.
- Ensure that all Delivery Orders are packaged in a way that avoids tampering, minimises spillages, and maintains the order at an appropriate temperature.
- Prepare Delivery Orders promptly, accurately and in accordance with the timescales communicated via the Platform. In particular, you must ensure that menu items:
(a) correspond with the descriptions on the Platform (including indications that particular menu items are gluten free, nut free, or are suitable for vegetarians and/or vegans);
(b) are not harmful to health or the environment;
(c) have been properly cooked or prepared and are otherwise safe, fit for transportation and consumption and palatable;
(d) are safely, securely and appropriately packaged at all times (including as reasonably required to withstand delivery); and
(e) are at an appropriate temperature for consumption by the customer.
- Take account of any information relating to customer allergies provided with the Delivery Order.
- Ensure that Delivery Orders are available for collection by our Riders in a timely manner.
- Ensure that the order number on the Delivery Order packaging corresponds with the order number provided by Deliveroo before the Delivery Order is handed over to the relevant Rider.
- Provide each customer with an official receipt for their Delivery Order (and a VAT receipt, if applicable) if requested.
Service Standards
- Use reasonable endeavours to reject less than 1% of Delivery Orders received through the Platform.
- Use reasonable endeavours to ensure that Delivery Orders are available for collection by our Riders at the time communicated on the Platform and to keep Riders waiting for Delivery Orders for no longer than five minutes.
- Use reasonable endeavours to ensure that no more than 1% of Delivery Orders contain errors.
- You should be available for orders for 98% of your opening hours on the Platform.
General Requirements
- Maintain the security and confidentiality of any access credentials we provide to you at all times. You are responsible for the actions of any person using your access credentials.
- Comply with all applicable laws and licensing, registration and approvals requirements at all times, and any and all Deliveroo policies made available to you from time to time.
- Without prejudice to your general obligation above, you warrant that you have not and will not do anything that breaches any applicable code and/or sanction relating to the prevention or prohibition of bribery, money laundering and similar activities. You must immediately notify Deliveroo if you become aware of any breach of this clause.
- Without prejudice to your general obligation above, you shall comply, and procure that all of your employees, contractors, agents and representatives comply, with applicable anti-slavery laws, as relevant to your use of Delivery Service and your fulfilment of Delivery Orders. You must use reasonable endeavours on a continuing basis to ensure that no form of slavery is takes place in your supply chains.
- Cooperate with Deliveroo and provide, in a timely manner, such assistance and information as Deliveroo may reasonably require.
Equipment and joining fees
You will need a tablet and a printer to start accepting Delivery Orders. If you’re an existing customer, you can use your existing equipment.
For new customers, when signing up you will be given two options for equipment (you can find the latest pricing for each on our sign-up pages). Each option is subject to a one-off joining fee.
- You can use your own device (which you are responsible for obtaining and maintaining).
- You can lease a Deliveroo device. The risk in the device passes from us to you upon installation. We retain title to the device at all times. You must let us know of any faults with, or damage to, the device and give us access to your site during normal business hours to inspect, clean, repair, replace or remove the device. We may charge a reasonable fee for repairing or replacing a device. You must comply with our Equipment Policy.
We will make software available to you to use on the equipment so that you can use Delivery Service. This software constitutes Deliveroo IP (see below) and it remains our property at all times. You must promptly implement any patches, updates, upgrades and/or new versions of such software that we release from time to time.
Intellectual property
All rights, title and interest in and to Restaurant Hub, any software we provide for your use and any other materials we provide to you under or in connection with these terms are and shall at all times remain Deliveroo’s intellectual property (Deliveroo IP). We grant you a limited, non-exclusive, non-transferrable, non-sublicensable, revocable licence to use the Deliveroo IP in the country you operate in during the Term for the sole purpose of using Delivery Service.
You must not (and shall not permit any third party to):
- copy, adapt, reverse engineer, decompile, modify or make error corrections to any Deliveroo IP other than with our express prior written consent;
- breach, disable, tamper with, or develop or use any workaround for any security measure in any Deliveroo IP or otherwise do anything that disrupts any Deliveroo IP, Deliveroo or any person.
Deliveroo grants you a non-exclusive, royalty-free, non-sublicensable, non-transferable licence to use Deliveroo branding, which includes the “Deliveroo” logo, name and/or website address for the Term in the country you operate in to allow you to advertise Delivery Service at your sites. You must comply with any Deliveroo policy issued from time to time.
You grant us and our affiliates a non-exclusive, royalty-free licence to use your branding which includes your logos, name and website address(es) for the Term in the country you operate in. You warrant and undertake that your branding does not and will not infringe any third party intellectual property rights. We can use your branding on the Platform, for marketing purposes and as reasonably necessary to provide Delivery Service.
Except for these limited licences:
- Deliveroo retains ownership of and all rights in and to Deliveroo branding; and
- You retain ownership of and all rights in and to your branding.
We may collect data about your use of Delivery Service. By using Delivery Service you agree to us collecting and using this information. We may use this information for various purposes, including to improve, maintain, protect and develop our products, and to provide Services to you.
Suspension and termination
We may suspend your use of the Platform on giving you notice if we know or suspect you have breached these terms, or if we otherwise consider suspension reasonably necessary taking account of all relevant circumstances.
We will give you the reasons for the suspension where permitted by law. We will maintain the suspension until you have remedied the breach to our reasonable satisfaction or we no longer consider the suspension necessary in the circumstances.
These terms take effect on acceptance (see above) and continue until terminated by either party giving 30 days’ written notice to the other. If permitted by law and where we consider immediate termination necessary in the circumstances, we may give you written notice to terminate these terms with immediate effect.
Legal terms
SAVE AS SET OUT BELOW, WE EXCLUDE ALL LIABILITY TO THE MAXIMUM EXTENT PERMITTED BY LAW. WE HAVE NO LIABILITY FOR INCIDENTAL, CONSEQUENTIAL, DIRECT, INDIRECT OR SPECIAL DAMAGES OF ANY KIND OR FOR LOSS OF PROFITS, REVENUE OR BUSINESS ARISING OUT OF OR RELATING TO DELIVERY SERVICE, ORDERS PLACED BY CUSTOMERS USING DELIVERY SERVICE OR THESE TERMS.
Deliveroo will be responsible for customer claims that a Delivery Order has been spilled or crushed in the course of the Delivery Services or that it is not an appropriate temperature for consumption on delivery where the Delivery Services took more than 15 minutes (except where the Delivery Order wasn’t packaged in accordance with these terms).
Customers may be eligible for compensation in respect of a Delivery Order. Deliveroo will determine this in accordance with its Complaints Matrix from time to time. Refunds for which you are responsible under our Complaints Matrix will be deducted from our payment to you.
DELIVERY SERVICE IS OTHERWISE PROVIDED AS-IS. WE DISCLAIM ALL WARRANTIES AND CONDITIONS, EXPRESS, IMPLIED, OR STATUTORY, WITH RESPECT TO DELIVERY SERVICE INCLUDING, BUT NOT LIMITED TO THE IMPLIED WARRANTIES OF MERCHANTABILITY, SATISFACTORY QUALITY, FITNESS FOR A PARTICULAR PURPOSE, ACCURACY, QUIET ENJOYMENT, AND NON INFRINGEMENT OF THIRD-PARTY RIGHTS.
Each party shall not at any time during this agreement and for a period of two years after termination of this agreement, use or disclose to any person any confidential information concerning the business, affairs, customers, clients or suppliers of the other party, except as necessary to perform its obligations or exercise its rights under these terms. A party may disclose the other’s confidential information if required by law, provided it notifies the other in advance where permitted.
These terms are the entire agreement between us in relation to Delivery Service. You acknowledge that you have not relied on any statement, promise, representation, assurance or warranty made or given by or on behalf of us which is not set out in these terms and that you shall have no claim for innocent or negligent misrepresentation based on any statement in these terms.
A delay in enforcing these terms is not a waiver. If part of these terms is found to be illegal or unenforceable, the rest of the terms remain in force. These terms do not give rise to any rights under the Contracts (Rights of Third Parties) Act 1999. Neither of us will be in breach of these terms or liable for delay in performing, or failure to perform, any of its obligations under these terms if the delay or failure results from events, circumstances or causes beyond our reasonable control.
These terms are governed by the laws of England and Wales. The courts of England and Wales have exclusive jurisdiction in respect of any dispute or claim arising out of or in connection with these terms. If you wish to raise a dispute in connection with these terms you may do so in connection with our Support Policy.
Data protection
We will each comply with the following with respect to data protection.
1. DEFINED TERMS
Controller, Data Subject, Personal Data and processing all have the meanings given to them in DP Laws (and related terms like process have corresponding meanings).
Complaint a notice, complaint or request relating to the obligations of either party under DP Laws that is relevant to the Protected Data.
Data Subject Request a Data Subject’s request to exercise their rights under DP Laws.
DP Laws any law, enactment, regulation, regulatory policy, by law, ordinance or subordinate legislation relating to the processing, privacy, and use of Personal Data, that applies to the Partner, Deliveroo and/or the Delivery Service, including (a) any laws or regulations implementing EU Directives 95/46/EC (Data Protection Directive) or 2002/58/EC (ePrivacy Directive); and (b) the General Data Protection Regulation (GDPR) (Regulation (EU) 2016/679) and all relevant Member State laws giving effect to or corresponding with the GDPR, in each case, as in force and applicable.
Protected Data Personal Data received from or on behalf of the Customer for the purposes of placing a Delivery Service order.
Supervisory Authority any local, national or multinational agency, department, official, parliament, public or statutory person or any government or professional body, regulatory or supervisory authority, board or other body responsible for administering DP Laws.
2. USE OF PROTECTED DATA
We will give you the details of the customer’s Delivery Service order to allow you to process and fulfil it (Order Info). You must not access or use any Order Info for any purpose other than the fulfilment of the Delivery Service order to which it relates in accordance with these terms.
We will also provide access to Protected Data at your request if you reasonably require access to deal with a customer Complaint or respond to a Data Subject Request.
3. PROTECTED DATA OBLIGATIONS
The parties acknowledge and agree that, in respect of the Protected Data, each party is an independent controller. Each party shall comply with DP Laws and its obligations under these terms in connection with the access to and use of Protected Data.
Each party may deal at its discretion with all Data Subject Requests and Complaints that it receives directly from a Data Subject or the person making the Complaint.
Each party agrees to provide reasonable and prompt assistance to the other party as necessary to assist the other party to ensure compliance with its obligations under DP Laws and enable the other party to comply with Data Subject Requests and/or respond to other queries or Complaints received from Data Subjects or Supervisory Authorities, in each case related to the Protected Data.
To the extent permitted by law, you must not issue any public statement or notification about Protected Data without first obtaining Deliveroo’s consent.
Marketplace+ Service
Last updated: 14 January 2021
These terms
These terms apply to your access to and use of Deliveroo’s Marketplace+ Service on www.deliveroo.co.uk and our mobile app (the Platform). This service is provided by Deliveroo or us (Roofoods Ltd company number 08167130). Roofoods Ltd’s registered address is The River Building, Level 1 Cannon Bridge House, 1 Cousin Lane, London EC4R 3TE.
By clicking “Accept” or by accepting a ‘Delivery’ order on the Platform you confirm that:
- You have authority to do so and to bind the person or company you are accepting for.
- You accept our offer to provide the Marketplace+ Service on these terms.
- You agree to and will comply in full with these terms.
- Your satisfactory completion of certain checks (including ID and food hygiene rating checks) required by Deliveroo from time to time is a condition of this contract coming into effect.
This forms a contract between you and Deliveroo, which commences on the later of the date of your acceptance and the date on which you have completed Deliveroo’s onboarding checks from time to time to Deliveroo’s satisfaction. You should save a copy of these terms for your records. We may make changes to these terms, so check back here from time to time. We’ll notify you of material changes before they happen. If you access or use the Marketplace+ Service after being notified of a change, you’re deemed to have accepted that change.
You can procure other services (e.g. Delivery Service or Pickup) from Deliveroo by agreeing and entering into a separate contract with us. Each additional contract entered into by you and Deliveroo shall form a separate agreement.
If you have questions about these terms or our Marketplace+ Service please contact us through Restaurant Hub, either by submitting a "Help" form or by using Live Chat. You may also find answers to your questions here.
If we need to contact you, we’ll do so via the email address you have provided to us.
What is Marketplace+
Through its Marketplace+ Service, Deliveroo will provide you with an online ordering process that enables customers to place orders with you for delivery on the Platform in the UK (Delivery Orders) from the site/s that you have chosen and we that have agreed to provide Marketplace+ Services to (the Sites). The Delivery Orders will be delivered by your own fleet of delivery riders (Riders). We may agree to amend the Sites from time to time. Deliveroo will also provide Customer Support Services for your Delivery Orders - see more on this below.
By signing up to Marketplace+ Service, you authorise Deliveroo to act as your agent to solicit, promote and conclude contracts for Marketplace+ Service orders in your name and on your behalf, and to collect customer payments owed to you in respect of those orders.
Customer payments made in respect of orders placed with you through the Marketplace+ Service will be held by Deliveroo on your behalf; payment to Deliveroo settles the customer’s payment obligation to you for these orders.
Marketplace+ Service Fees
Your use of Marketplace+ Service is subject to our applicable service fee from time to time. Our service fee is calculated as a percentage of GMV (inclusive of VAT) per order, plus VAT at the prevailing rate (Marketplace+ Service Fee).
We will pay you an amount equal to the GMV for your Delivery Orders during the relevant payment period, less the Marketplace+ Service Fee, less any relevant adjustments for refunds paid to customers during the relevant payment period.
You will receive payments from us in accordance with our payment terms applicable in the country you operate in from time to time. We’ll make this payment by electronic bank transfer to the bank account you have nominated. You must cooperate with us so that we can comply with our VAT accounting obligations.
What we will do
- If you are new to Deliveroo, when you accept these terms we will onboard you onto our Platform (including, if applicable, providing the equipment to you - see below). You agree that we may subcontract part of the onboarding process.
- We will, subject to our rights to suspend your use of Marketplace+ Service under these terms, display your site/s and menu items on the Platform as available for Delivery Orders.
- We will facilitate and implement an online ordering process which will enable customers to place and pay for Delivery Orders on the Platform (Marketplace+ Services).
- Provide support services for customers to deal with complaints or enquiries relating to Delivery Orders (Customer Support Service) through a professionally manned contact centre at no further cost to you.
What you must do
You must:
Onboarding and set-up
- Comply with our Food Hygiene and Safety Policy.
- Provide all information, materials and assistance reasonably required by Deliveroo to onboard you to the Platform or launch Marketplace+ Service for you. You must ensure that the information you provide to Deliveroo and customers in or in respect of your use of Marketplace+ Service is complete and accurate in all material respects.
- If you are new to the Platform, provide us with accurate descriptions of menu items to be offered in Marketplace+ Service (including any relevant allergen advice and applicable VAT amounts). You agree that
(a) We may make limited and reasonable edits to menu item descriptions from time to time (including where legally required);
(b) To ensure a great customer experience, the prices for the menu items you provide for display on the Platform should be the same as the prices for menu items published in your dine-in or in-store menu.
- Display any Marketplace+ Service signage provided by Deliveroo in accordance with our instructions.
- You are responsible for setting the fee that consumers pay for delivery and the delivery radius within which your riders will deliver Delivery Orders.
Use of Marketplace+ Service
- Keep your menu up to date - by giving us at least three days’ notice of changes you require us to make for you or by making your own changes through Menu Manager.
- Ensure that all relevant menu items are available to be ordered by a customer in a Delivery Order during your opening hours, and accept and reject Marketplace+ Service orders as appropriate. You are responsible for setting the minimum Delivery Order value.
- Ensure that Delivery Orders are prepared using all due skill, care and diligence in line with best practice in your industry.
- Ensure that Delivery Orders are packaged in a way that avoids tampering, minimises spillages, and maintains the order at an appropriate temperature.
- Prepare Delivery Orders promptly, accurately and in accordance with the timescales communicated via the Platform. In particular, you must ensure that menu items:
(a) correspond with the descriptions on the Platform (including indications that particular menu items are gluten free, nut free, or are suitable for vegetarians and/or vegans);
(b) are not harmful to health or the environment;
(c) have been properly cooked or prepared and are otherwise safe, fit for transportation and consumption and palatable;
(d) are safely, securely and appropriately packaged at all times (including as reasonably required to withstand delivery); and
(e) are at an appropriate temperature for consumption by the customer.
- Take account of any information relating to customer allergies provided with the Delivery Order.
- Ensure that the order number on the Delivery Order packaging corresponds with the order number provided by Deliveroo before the Delivery Order is handed over to the relevant Rider.
- Ensure that your Riders deliver the orders to the address specified in a professional manner.
- Provide each customer with an official receipt for their Delivery Order (and a VAT receipt, if applicable) if requested.
Service Standards
- Use reasonable endeavours to reject less than 1% of Delivery Orders received through the Platform.
- Use reasonable endeavours to ensure that Delivery Orders are available for collection by your Riders at the time communicated on the Platform and to keep Riders waiting for Delivery Orders for no longer than five minutes.
- Use reasonable endeavours to ensure that no more than 1% of Delivery Orders contain errors.
- You should be available for orders for 98% of your opening hours on the Platform.
General Requirements
- Maintain the security and confidentiality of any access credentials we provide to you at all times. You are responsible for the actions of any person using your access credentials.
- Comply with all applicable laws and licensing, registration and approvals requirements at all times, and any and all Deliveroo policies made available to you from time to time.
- Without prejudice to your general obligation above, you warrant that you have not and will not do anything that breaches any applicable code and/or sanction relating to the prevention or prohibition of bribery, money laundering and similar activities. You must immediately notify Deliveroo if you become aware of any breach of this clause.
- Without prejudice to your general obligation above, you shall comply, and procure that all of your employees, contractors, agents and representatives comply, with applicable anti-slavery laws, as relevant to your use of Marketplace+ Service and your fulfilment and delivery of Delivery Orders. You must use reasonable endeavours on a continuing basis to ensure that no form of slavery is takes place in your supply chains.
- Cooperate with Deliveroo and provide, in a timely manner, such assistance and information as Deliveroo may reasonably require.
Equipment and joining fees
You will need a tablet and a printer to start accepting Delivery Orders. If you’re an existing customer, you can use your existing equipment.
For new customers, when signing up you will be given two options for equipment (you can find the latest pricing for each on our sign-up pages). Each option is subject to a one-off joining fee.
- You can use your own device (which you are responsible for obtaining and maintaining).
- You can lease a Deliveroo device. The risk in the device passes from us to you upon installation. We retain title to the device at all times. You must let us know of any faults with, or damage to, the device and give us access to your site during normal business hours to inspect, clean, repair, replace or remove the device. We may charge a reasonable fee for repairing or replacing a device. You must comply with our Equipment Policy.
We will make software available to you to use on the equipment so that you can use the Marketplace+ Service. This software constitutes Deliveroo IP (see below) and it remains our property at all times. You must promptly implement any patches, updates, upgrades and/or new versions of such software that we release from time to time.
Intellectual property
All rights, title and interest in and to Restaurant Hub, any software we provide for your use and any other materials we provide to you under or in connection with these terms are and shall at all times remain Deliveroo’s intellectual property (Deliveroo IP). We grant you a limited, non-exclusive, non-transferrable, non-sublicensable, revocable licence to use the Deliveroo IP in the country you operate in during the Term for the sole purpose of using the Marketplace+ Service.
You must not (and shall not permit any third party to):
- copy, adapt, reverse engineer, decompile, modify or make error corrections to any Deliveroo IP other than with our express prior written consent;
- breach, disable, tamper with, or develop or use any workaround for any security measure in any Deliveroo IP or otherwise do anything that disrupts any Deliveroo IP, Deliveroo or any person.
Deliveroo grants you a non-exclusive, royalty-free, non-sublicensable, non-transferable licence to use Deliveroo branding, which includes the “Deliveroo” logo, name and/or website address for the Term in the country you operate in to allow you to advertise Marketplace+ Service at your sites. You must comply with any Deliveroo policy issued from time to time.
You grant us and our affiliates a non-exclusive, royalty-free licence to use your branding which includes your logos, name and website address(es) for the Term in the country you operate in. You warrant and undertake that your branding does not and will not infringe any third party intellectual property rights. We can use your branding on the Platform, for marketing purposes and as reasonably necessary to provide Marketplace+ Service.
Except for these limited licences:
- Deliveroo retains ownership of and all rights in and to Deliveroo branding; and
- You retain ownership of and all rights in and to your branding.
We may collect data about your use of Marketplace+ Service. By using Marketplace+ Service you agree to us collecting and using this information. We may use this information for various purposes, including to improve, maintain, protect and develop our products, and to provide Services to you.
Suspension and termination
We may suspend your use of the Platform on giving you notice if we know or suspect you have breached these terms, or if we otherwise consider suspension reasonably necessary taking account of all relevant circumstances.
We will give you the reasons for the suspension where permitted by law. We will maintain the suspension until you have remedied the breach to our reasonable satisfaction or we no longer consider the suspension necessary in the circumstances.
These terms take effect on acceptance (see above) and continue until terminated by either party giving 30 days’ written notice to the other. If permitted by law and where we consider immediate termination necessary in the circumstances, we may give you written notice to terminate these terms with immediate effect.
Legal terms
SAVE AS SET OUT BELOW, WE EXCLUDE ALL LIABILITY TO THE MAXIMUM EXTENT PERMITTED BY LAW. WE HAVE NO LIABILITY FOR INCIDENTAL, CONSEQUENTIAL, DIRECT, INDIRECT OR SPECIAL DAMAGES OF ANY KIND OR FOR LOSS OF PROFITS, REVENUE OR BUSINESS ARISING OUT OF OR RELATING TO MARKETPLACE+ SERVICE, ORDERS PLACED BY CUSTOMERS USING MARKETPLACE+ SERVICE OR THESE TERMS.
Customers may be eligible for compensation in respect of a Delivery Order. Deliveroo will determine this in accordance with its Complaints Matrix from time to time. Refunds for which you are responsible under our Complaints Matrix will be deducted from our payment to you.
MARKETPLACE+ SERVICE IS OTHERWISE PROVIDED AS-IS. WE DISCLAIM ALL WARRANTIES AND CONDITIONS, EXPRESS, IMPLIED, OR STATUTORY, WITH RESPECT TO MARKETPLACE+ SERVICE INCLUDING, BUT NOT LIMITED TO THE IMPLIED WARRANTIES OF MERCHANTABILITY, SATISFACTORY QUALITY, FITNESS FOR A PARTICULAR PURPOSE, ACCURACY, QUIET ENJOYMENT, AND NON INFRINGEMENT OF THIRD-PARTY RIGHTS.
Each party shall not at any time during this agreement and for a period of two years after termination of this agreement, use or disclose to any person any confidential information concerning the business, affairs, customers, clients or suppliers of the other party, except as necessary to perform its obligations or exercise its rights under these terms. A party may disclose the other’s confidential information if required by law, provided it notifies the other in advance where permitted.
These terms are the entire agreement between us in relation to Marketplace+ Service. You acknowledge that you have not relied on any statement, promise, representation, assurance or warranty made or given by or on behalf of us which is not set out in these terms and that you shall have no claim for innocent or negligent misrepresentation based on any statement in these terms.
A delay in enforcing these terms is not a waiver. If part of these terms is found to be illegal or unenforceable, the rest of the terms remain in force. These terms do not give rise to any rights under the Contracts (Rights of Third Parties) Act 1999. Neither of us will be in breach of these terms or liable for delay in performing, or failure to perform, any of its obligations under these terms if the delay or failure results from events, circumstances or causes beyond our reasonable control.
These terms are governed by the laws of England and Wales. The courts of England and Wales have exclusive jurisdiction in respect of any dispute or claim arising out of or in connection with these terms. If you wish to raise a dispute in connection with these terms you may do so in connection with our Support Policy.
Data protection
We will each comply with the following with respect to data protection.
1. DEFINED TERMS
Controller, Data Subject, Personal Data and processing all have the meanings given to them in DP Laws (and related terms like process have corresponding meanings).
Complaint a notice, complaint or request relating to the obligations of either party under DP Laws that is relevant to the Protected Data.
Data Subject Request a Data Subject’s request to exercise their rights under DP Laws.
DP Laws any law, enactment, regulation, regulatory policy, by law, ordinance or subordinate legislation relating to the processing, privacy, and use of Personal Data, that applies to the Partner, Deliveroo and/or the Marketplace+ Service, including (a) any laws or regulations implementing EU Directives 95/46/EC (Data Protection Directive) or 2002/58/EC (ePrivacy Directive); and (b) the General Data Protection Regulation (GDPR) (Regulation (EU) 2016/679) and all relevant Member State laws giving effect to or corresponding with the GDPR, in each case, as in force and applicable.
Protected Data Personal Data received from or on behalf of the Customer for the purposes of placing a Marketplace+ Service order.
Supervisory Authority any local, national or multinational agency, department, official, parliament, public or statutory person or any government or professional body, regulatory or supervisory authority, board or other body responsible for administering DP Laws.
2. USE OF PROTECTED DATA
We will give you the details of the customer’s Marketplace+ Service order to allow you to process and fulfil it (Order Info). You must not access or use any Order Info for any purpose other than the fulfilment of the Marketplace+ Service order to which it relates in accordance with these terms.
We will also provide access to Protected Data at your request if you reasonably require access to deal with a customer Complaint or respond to a Data Subject Request.
3. PROTECTED DATA OBLIGATIONS
The parties acknowledge and agree that, in respect of the Protected Data, each party is an independent controller. Each party shall comply with DP Laws and its obligations under these terms in connection with the access to and use of Protected Data.
Each party may deal at its discretion with all Data Subject Requests and Complaints that it receives directly from a Data Subject or the person making the Complaint.
Each party agrees to provide reasonable and prompt assistance to the other party as necessary to assist the other party to ensure compliance with its obligations under DP Laws and enable the other party to comply with Data Subject Requests and/or respond to other queries or Complaints received from Data Subjects or Supervisory Authorities, in each case related to the Protected Data.
To the extent permitted by law, you must not issue any public statement or notification about Protected Data without first obtaining Deliveroo’s consent.
Pickup Service
Last updated: 14 January 2021
These terms
These terms apply to your access to and use of Pickup on www.deliveroo.co.uk and our mobile app (the Platform). Pickup is provided by Deliveroo or us (Roofoods Ltd, company number 08167130). Our registered address is The River Building, Level 1 Cannon Bridge House, 1 Cousin Lane, London EC4R 3TE.
By clicking “Accept” or by accepting a Pickup order on the Platform you confirm that:
- You have authority to do so and to bind the person or company you are accepting for.
- You accept our offer to provide Pickup on these terms.
- You agree to and will comply in full with these terms.
- Your satisfactory completion of certain checks (including ID and food hygiene rating checks) required by Deliveroo from time to time is a condition of this contract coming into effect.
This forms a contract between you and Deliveroo, which commences on the later of the date of your acceptance and the date on which you have completed Deliveroo’s onboarding checks from time to time to Deliveroo’s satisfaction. You should save a copy of these terms for your records. We may make changes to these terms, so check back here from time to time. We’ll notify you of material changes before they happen. If you access or use Pickup after being notified of a change, you’re deemed to have accepted that change.
You can procure other services (e.g. Delivery or Marketplace+) from Deliveroo by agreeing and entering into a separate contract with us. Each additional contract entered into by you and Deliveroo shall form a separate agreement.
If you have questions about these terms or Pickup please contact us through Restaurant Hub, either by submitting a "Help" form or by using Live Chat. You may also find answers to your questions here.
If we need to contact you, we’ll do so via the email address you have provided to us.
What is Pickup
Pickup allows customers to place an order on the Platform and pick it up from your site in the UK (Pickup Orders). You can learn more about Pickup here.
By signing up to Pickup, you authorise Deliveroo to act as your agent to solicit, promote and conclude contracts for Pickup Orders in your name and on your behalf and to collect customer payments owed to you in respect of those orders.
Pickup Service Fee
Your use of Pickup is subject to our applicable service fee from time to time. Our service fee is calculated as a percentage of GMV (inclusive of VAT) per order, plus VAT at the prevailing rate (Pickup Service Fee).
We will pay you an amount equal to the GMV for your Pickup Orders during the relevant payment period, less the Pickup Service Fee, less any relevant adjustments for refunds paid to customers during the relevant payment period.
You will receive payments from us in accordance with our payment terms applicable in the country you operate in from time to time. We’ll make this payment by electronic bank transfer to the bank account you have nominated. You must cooperate with us so that we can comply with our VAT accounting obligations.
What we will do
- If you are new to Deliveroo, when you accept these terms we will onboard you onto our Platform. You agree that we may subcontract part of the onboarding process.
- We will, subject to our rights to suspend your use of Pickup under these terms, display your site/s and menu items on the Platform as available for Pickup orders.
- We will facilitate and implement a real-time ordering process which will enable customers to place and pay for Pickup orders on the Platform.
- Provide support services for customers to deal with complaints or enquiries relating to Pickup Orders through a professionally manned contact centre at no further cost to you.
What you must do
You must:
Onboarding and set-up
- Comply with our Food Hygiene and Safety Policy.
- Provide all information, materials and assistance reasonably required by Deliveroo to onboard you to the Platform or launch Pickup for you. You must ensure that the information you provide to Deliveroo and customers in or in respect of your use of Pickup is complete and accurate in all material respects.
- If you are new to the Platform, provide us with accurate descriptions of menu items to be offered in Pickup (including any relevant allergen advice and applicable VAT amounts). You agree that:
(a) We may make limited and reasonable edits to menu item descriptions from time to time (including where legally required).
(b) To ensure a great customer experience, the prices for the menu items you provide for display on the Platform should be the same as the prices for menu items published in your dine-in or in-store menu. You agree that if a customer provides us with evidence that, without reference to promotional offers, the price in-restaurant/store is lower than the price of the menu item on the Platform, we will refund the difference to the customer and deduct an amount equal to the refund from the payment we make to you.
- Display any Pickup signage provided by Deliveroo in accordance with our instructions.
Use of Pickup
- Keep your menu up to date - by giving us at least three days’ notice of changes you require us to make for you or by making your own changes through Menu Manager.
- Ensure that all relevant menu items are available to be ordered by a customer during your opening hours, and accept and reject Pickup Orders as appropriate. You should not accept cash payment for Pickup Orders.
- Ensure that Pickup Orders are prepared using all due skill, care and diligence in line with best practice in your industry.
- Ensure that all Pickup Orders are packaged in a way that avoids tampering, minimises spillages, and maintains the order at an appropriate temperature.
- Prepare Pickup Orders promptly, accurately and in accordance with the timescales communicated via the Platform. In particular, you must ensure that menu items:
(a) correspond with the descriptions on the Platform (including indications that particular menu items are gluten free, nut free, or are suitable for vegetarians and/or vegans);
(b) are not harmful to health or the environment;
(c) have been properly cooked or prepared and are otherwise safe, fit for transportation and consumption and palatable;
(d) are safely and appropriately served at all times; and
(e) are at an appropriate temperature for consumption by the customer.
- Take account of any information relating to customer allergies provided with the Pickup order.
- Ensure that Pickup Orders are available for collection by customers in a timely manner.
- Ensure that the order number on the Pickup Order packaging corresponds with the order number provided by Deliveroo before the Pickup Order is handed over to the relevant Rider.
- Provide each customer with an official receipt for their Pickup order (and a VAT receipt, if applicable) if requested.
- Ensure that customers are at all times treated in a professional manner by staff and are provided with access to a safe pick up area.
Service Standards
- Use reasonable endeavours to reject less than 1% of Pickup Orders received through the Platform.
- Use reasonable endeavours to ensure that Pickup Orders are available for collection by customers at the time communicated on the Platform and keep customers waiting for Pickup Orders for no longer than five minutes.
- Use reasonable endeavours to ensure that no more than 1% of Pickup Orders contain errors.
- You should be available for orders for 98% of your opening hours on the Platform.
General Requirements
- Maintain the security and confidentiality of any access credentials we provide to you at all times. You are responsible for the actions of any person using your access credentials.
- Comply with all applicable laws and licensing, registration and approvals requirements at all times, and any and all Deliveroo policies made available to you from time to time.
- Without prejudice to your general obligation above, you warrant that you have not and will not do anything that breaches any applicable code and/or sanction relating to the prevention or prohibition of bribery, money laundering and similar activities. You must immediately notify Deliveroo if you become aware of any breach of this clause.
- Without prejudice to your general obligation above, you shall comply, and procure that all of your employees, contractors, agents and representatives comply, with applicable anti-slavery laws, as relevant to your use of Delivery Service and your fulfilment of Delivery Orders. You must use reasonable endeavours on a continuing basis to ensure that no form of slavery is takes place in your supply chains.
- Cooperate with Deliveroo and provide, in a timely manner, such assistance and information as Deliveroo may reasonably require.
Equipment and joining fees
You will need a tablet and a printer to start accepting Pickup orders. If you’re an existing customer, you can use your existing equipment.
For new customers, when signing up you will be given two options for equipment (you can find the latest pricing for each on our sign-up pages). Each option is subject to a one-off joining fee.
- You can use your own device (which you are responsible for obtaining and maintaining).
- You can lease a Deliveroo device. The risk in the device passes from us to you upon installation. We retain title to the device at all times. You must let us know of any faults with, or damage to, the device and give us access to your site during normal business hours to inspect, clean, repair, replace or remove the device. We may charge a reasonable fee for repairing or replacing a device. You must comply with our Equipment Policy.
We will make software available to you to use on the equipment so that you can use Pickup. This software constitutes Deliveroo IP (see below) and it remains our property at all times. You must promptly implement any patches, updates, upgrades and/or new versions of such software that we release from time to time.
Intellectual property
All rights, title and interest in and to Restaurant Hub, any software we provide for your use and any other materials we provide to you under or in connection with these terms are and shall at all times remain Deliveroo’s intellectual property (Deliveroo IP). We grant you a limited, non-exclusive, non-transferrable, non-sublicensable, revocable licence to use the Deliveroo IP in the country you operate in during the term of our agreement for the sole purpose of using Pickup.
You must not (and shall not permit any third party to):
- copy, adapt, reverse engineer, decompile, modify or make error corrections to any Deliveroo IP other than with our express prior written consent;
- breach, disable, tamper with, or develop or use any workaround for any security measure in any Deliveroo IP or otherwise do anything that disrupts any Deliveroo IP, Deliveroo or any person.
Deliveroo grants you a non-exclusive, royalty-free, non-sublicensable, non-transferable licence to use Deliveroo branding, which includes the “Deliveroo” logo, name and/or website address for the Term in the country you operate in to allow you to advertise Pickup at your sites. You must comply with any Deliveroo policy issued from time to time.
You grant us and our affiliates a non-exclusive, royalty-free licence to use your branding which includes your logos, name and website address(es) for the Term in the country you operate in. You warrant and undertake that your branding does not and will not infringe any third party intellectual property rights. We can use your branding on the Platform, for marketing purposes and as reasonably necessary to provide Pickup.
Except for these limited licences:
- Deliveroo retains ownership of and all rights in and to Deliveroo branding; and
- You retain ownership of and all rights in and to your branding.
We may collect data about your use of Pickup. By using Pickup you agree to us collecting and using this information. We may use this information for various purposes, including to improve, maintain, protect and develop our products, and to provide Services to you.
Suspension and termination
We may suspend your use of the Platform on giving you notice if we know or suspect you have breached these terms, or if we otherwise consider suspension reasonably necessary taking account of all relevant circumstances.
We will give you the reasons for the suspension where permitted by law. We will maintain the suspension until you have remedied the breach to our reasonable satisfaction or we no longer consider the suspension necessary in the circumstances.
These terms take effect on acceptance (see above) and continue until terminated by either party giving 30 days’ written notice to the other. If permitted by law and where we consider immediate termination necessary in the circumstances, we may give you written notice to terminate these terms with immediate effect.
Legal terms
WE EXCLUDE ALL LIABILITY TO THE MAXIMUM EXTENT PERMITTED BY LAW. WE HAVE NO LIABILITY FOR INCIDENTAL, CONSEQUENTIAL, DIRECT, INDIRECT OR SPECIAL DAMAGES OF ANY KIND OR FOR LOSS OF PROFITS, REVENUE OR BUSINESS ARISING OUT OF OR RELATING TO PICKUP, ORDERS PLACED BY CUSTOMERS USING PICKUP OR THESE TERMS.
Customers may be eligible for compensation in respect of a Pickup Order. Deliveroo will determine this in accordance with its Complaints Matrix from time to time. Refunds for which you are responsible under our Complaints Matrix will be deducted from our payment to you.
PICKUP IS PROVIDED AS-IS. WE DISCLAIM ALL WARRANTIES AND CONDITIONS, EXPRESS, IMPLIED, OR STATUTORY, WITH RESPECT TO PICKUP INCLUDING, BUT NOT LIMITED TO THE IMPLIED WARRANTIES OF MERCHANTABILITY, SATISFACTORY QUALITY, FITNESS FOR A PARTICULAR PURPOSE, ACCURACY, QUIET ENJOYMENT, AND NON INFRINGEMENT OF THIRD-PARTY RIGHTS.
Each party shall not at any time during this agreement and for a period of two years after termination of this agreement, use or disclose to any person any confidential information concerning the business, affairs, customers, clients or suppliers of the other party, except as necessary to perform its obligations or exercise its rights under these terms. A party may disclose the other’s confidential information if required by law, provided it notifies the other in advance where permitted.
These terms are the entire agreement between us in relation to Pickup. You acknowledge that you have not relied on any statement, promise, representation, assurance or warranty made or given by or on behalf of us which is not set out in these terms and that you shall have no claim for innocent or negligent misrepresentation based on any statement in these terms.
A delay in enforcing these terms is not a waiver. If part of these terms is found to be illegal or unenforceable, the rest of the terms remain in force. These terms do not give rise to any rights under the Contracts (Rights of Third Parties) Act 1999. Neither of us will be in breach of these terms or liable for delay in performing, or failure to perform, any of its obligations under these terms if the delay or failure results from events, circumstances or causes beyond our reasonable control.
These terms are governed by the laws of England and Wales. The courts of England and Wales have exclusive jurisdiction in respect out of or in connection with these terms. If you wish to raise a dispute in connection with these terms you may do so in connection with our Support Policy.
Data protection
We will each comply with the following with respect to data protection.
1. DEFINED TERMS
Controller, Data Subject, Personal Data and processing all have the meanings given to them in DP Laws (and related terms like process have corresponding meanings).
Complaint a notice, complaint or request relating to the obligations of either party under DP Laws that is relevant to the Protected Data.
Data Subject Request a Data Subject’s request to exercise their rights under DP Laws.
DP Laws any law, enactment, regulation, regulatory policy, by law, ordinance or subordinate legislation relating to the processing, privacy, and use of Personal Data, that applies to the Partner, Deliveroo and/or Pickup, including (a) any laws or regulations implementing EU Directives 95/46/EC (Data Protection Directive) or 2002/58/EC (ePrivacy Directive); and (b) the General Data Protection Regulation (GDPR) (Regulation (EU) 2016/679) and all relevant Member State laws giving effect to or corresponding with the GDPR, in each case, as in force and applicable.
Protected Data Personal Data received from or on behalf of the Customer for the purposes of placing a Pickup Order.
Supervisory Authority any local, national or multinational agency, department, official, parliament, public or statutory person or any government or professional body, regulatory or supervisory authority, board or other body responsible for administering DP Laws.
2. USE OF PROTECTED DATA
We will give you the details of the customer’s Pickup Order to allow you to process and fulfil it (Order Info). You must not access or use any Order Info for any purpose other than the fulfilment of the Pickup Order to which it relates in accordance with these terms.
We will also provide access to Protected Data at your request if you reasonably require access to deal with a customer Complaint or respond to a Data Subject Request.
3. PROTECTED DATA OBLIGATIONS
The parties acknowledge and agree that, in respect of the Protected Data, each party is an independent controller. Each party shall comply with DP Laws and its obligations under these terms in connection with the access to and use of Protected Data.
Each party may deal at its discretion with all Data Subject Requests and Complaints that it receives directly from a Data Subject or the person making the Complaint.
Each party agrees to provide reasonable and prompt assistance to the other party as necessary to assist the other party to ensure compliance with its obligations under DP Laws and enable the other party to comply with Data Subject Requests and/or respond to other queries or Complaints received from Data Subjects or Supervisory Authorities, in each case related to the Protected Data.
To the extent permitted by law, you must not issue any public statement or notification about Protected Data without first obtaining Deliveroo’s consent.
Payment Cycle - Contract Change
Last Updated: 11 August 2020
We refer to the agreement(s) between us that relate to the provision by us of Core Services, Marketplace+ Services, Pick-up Services, and/or Editions Services (for the purpose of this amendment only, the “Agreements” and the “Services”, respectively). Pursuant to the provisions in the Agreement that permit us to make amendments that do not materially affect the Services, we are amending the Agreements to alter the payment terms such that you are paid on approximately a weekly basis. For further information about how this change will operate, please see the Help Centre article here.
This amendment sets out the basis on which the Core Services Fees, Marketplace+ Services Fees, Pick-up Services Fees, and/or Editions Services Fees (for the purposes of this amendment only, the “Fees”) and the Menu Items Amount and Restaurant Payments are calculated.
From 1 September 2020 onwards, and subject to transition periods notified to you:
- The relevant clauses about the timing of the payment of the Fees are deemed replaced with the following.
- Fees in your Agreement shall be calculated weekly on the Calculation Day by reference to consecutive periods of approximately the 7 days ending on the Sunday immediately prior to such Calculation Day (or, during the first such period, such period from the commencement of the Agreement ending on the Sunday immediately prior to such Calculation Day) (each, a “Period”)
- A day shall be regarded as beginning at 00:00 UTC time and ending at 23:59 UTC time;
- Within 2 Business Days of the Calculation Day, Deliveroo shall:
(i) send or otherwise make available to you a statement summarising the Menu Items ordered from the you during the the relevant Period (the “Menu Items Amount”)
(ii) send or otherwise make available to you a statement summarising the corresponding amount due to the you, which shall be the Menu Items Amount less the Fees applicable in the Agreement (the “Restaurant Payment” or “Partner Payment” as the case may be); and
(iii) authorise the transfer of the Restaurant Payment or Partner Payment (as the case may be) to you by electronic bank transfer to a bank account in the Territory nominated by you.
Notwithstanding the above, Deliveroo may make available, and you may elect to apply, alternative arrangements for the Period or the timing of the Restaurant Payment or Partner Payment (as the case may be) from time to time. In the event of any conflict between the terms of such alternative arrangements and these terms, the terms of such alternative arrangements shall prevail.
“Calculation Day” means the applicable Deliveroo standard day on which Deliveroo calculates payments to restaurants and partners in the Territory .
Except as set out above, your Agreements with us shall continue in full force and effect. If there is any direct conflict or inconsistency between the terms above and your Agreements, the terms above shall prevail.
Marketer
Last updated: 11 September 2025
1. General Marketer Terms
1.1 The Marketer platform allows partners to run additional marketing activities on the Deliveroo Platform. The specific tools available via the Marketer platform are Offers, Adverts, Rewards and Partner Content (as defined below).
By using the Marketer platform and/or agreeing to launch any of the Offers, Adverts, Rewards, Partner Content, or other features that Deliveroo makes available to you via the Marketer platform (each a Marketer Tool) you agree to these terms and conditions (the “Terms”), which comprise the following:-
1.2.1 these General Marketer Terms and Marketer Special Terms for the Marketer Tool you are using; and
1.2.2 any additional documentation referenced in the General Marketer Terms or Special Terms.
1.3 Your agreement with us which comprises the Service Pack and the Partner Terms and Conditions (“Services Agreement”) shall apply to these Terms only to the extent relevant to your use of Marketer Tools (including in particular confidentiality obligations, governing law and jurisdiction).
1.4 In the Terms:
1.4.1 “you” and “your” means the person that has entered into the Services Agreement with us;
1.4.2 “we”, “us”, and “our” means the Deliveroo party to that Services Agreement;
1.4.3 capitalised terms not otherwise defined have the meaning given in the Services Agreement;
1.4.4 “Adverts” means placement of your Site within our Featured Carousel on the Deliveroo Platform;
1.4.5 “Featured Carousel” means the list of paid placements from partners accessible via the home page on the Deliveroo Platform;
1.4.6 “Financial Year” means the 12 month period ending on 31 March;
1.4.7 “Offers” means offering discounts to customers ordering from your Sites via the Deliveroo Platform;
1.4.8 “Partner” means a person that has entered into a Services Agreement with us; and
1.4.9 “Platform” and “Deliveroo Platform” means any Deliveroo affiliated website, ordering platform and mobile application made available in an applicable territory from time to time;
1.4.10 “Rewards” means Deliveroo's digital stamp card enabling partners to reward eligible customers; and
1.4.11 “Volume Price Promotion” means a multibuy promotion (i.e. “3 for the price of 2”, “3 for £10” or “buy 6 and save 25%”) or a promotion that indicates an item, or any part of an item, is free of charge (i.e. “50% extra free” or “buy one get one free”).
1.5 We may change these Terms or the features and availability of the Marketer Tools (including without limitation the Eligibility Criteria) from time to time, so please ensure you review all information provided about the relevant Marketer Tool each time you use the Marketer platform. We will endeavour to ensure such changes do not materially adversely affect a Marketer Tool live at that time but reserve the right to do so on reasonable advance notice or if required by law or to avoid harm to Deliveroo’s business, reputation, customers or partners.
2. Marketer Platform Overview
2.1 Marketer Tool selection: It is your responsibility to select the correct options when setting up Marketer Tools. Availability and fees vary by partner and country. Only eligible tools will be shown on the platform subject to the fees displayed on the Marketer platform.
2.2 Marketer Platform access: If you are eligible under these Terms, you can access the Marketer Platform via Restaurant Hub. Access is limited to users with ‘Manager’ or ‘Admin’ roles. It is your responsibility to ensure only appropriate users hold these roles and that all login credentials are kept secure.
2.3 Marketer Tool period: Subject to availability, your selected Marketer Tool will be live from the start date and time until the earliest of:
2.3.1 the selected end date and time;
2.3.2 the date you cancel the advert; and
2.3.3 when your total budget is used up.
2.4 In each case depending on your renewal settings in the tool. Campaigns may also be suspended or terminated earlier in line with these Terms. All times refer to the time zone of the relevant site.
2.5 Which customers will your Marketer Tools be made available to: When creating a Marketer Tool, you may be able to select customer criteria from a range of options. We will endeavour to ensure your Marketer Tool is only available to your selected audience. We cannot guarantee that customers that do not meet the criteria you select will not be included and we will not be responsible for or accept any liability to you whatsoever for any cost or loss you incur if ineligible customers are able to participate.
2.6 Changes or cancellations: You may cancel a Marketer Tool at any time without penalty. To change the terms of a live Marketer Tool, you must cancel it and set up a new Marketer Tool with revised terms.
2.7 Use of Marketer Tools: In addition to the Partner’s obligations set out in the Service Agreement, the Partner must:
2.7.1 use the Marketer Tools responsibly, in good faith, and in line with industry standards and Deliveroo’s policies;
2.7.2 not take any actions, or omit any actions, that could harm Deliveroo’s business, reputation, partners, or customers; and
2.7.3 comply with all applicable laws in the locations where the Marketer Tools are used.
2.8 Abusive or misleading practices when using the Marketer Tools may lead to immediate suspension from the Marketer Platform and/or the Deliveroo Platform for all your sites.
2.9 Compliance with regulatory codes: Your use of any Marketer Tools must be at all times compliant with all applicable regulatory codes in force from time to time in the jurisdictions in which your Marketer Tool is used. This includes, but is not limited to, all rules contained in the UK Code of Non-broadcast Advertising and Direct & Promotional Marketing (“the CAP Code”). In particular, you must ensure that your use of any Marketer Tools complies with the rules in Section 15 of the CAP Code.
3. Charges and invoicing:
3.1 You are responsible for:
3.1.1 covering the cost of any offers or promotions you offer to customers using a Marketer Tool; and
3.1.2 paying the applicable fees for the Marketer Tool (“Marketer Charges”).
3.2 Unless stated otherwise on the Marketer platform, fees for Marketer Tools are stated exclusive of VAT/GST or other applicable sales tax (if any). Marketer Charges will be deducted from the amounts payable to you under your Services Agreement and will appear as an adjustment on your invoice.
4. Availability and performance:
We make no warranty or representation about the availability or effectiveness of any Marketer Tool. Marketer Tools are provided “as is” and “as available”. All express and implied conditions, warranties and other terms about the availability or performance of a Marketer Tool are excluded as far as permitted by law.
5. Liability for Marketer Tools:
You are at all times fully responsible for all Marketer Tools created by you. Our liability for Marketer Tools is limited to an amount equal to the fees paid to us for the specific use of the Marketer Tool to which the cause of action relates to the fullest extent permitted by law.
6. Our rights:
6.1 The software in the Marketer platform and any Marketer Tool (including all Intellectual Property Rights therein) shall remain the property of and vested in Deliveroo or its licensors.
6.2 Termination and/or suspension of access: If we believe that your use of a Marketer Tools or may be in breach of any applicable laws, regulations, codes, or these Terms we reserve the right with immediate effect to suspend or terminate the Marketer Tool:
6.2.1 restrict, suspend or terminate your access to the Marketer platform and Marketer Tools in respect of any or all of your Sites;
6.2.2(suspend you from the Deliveroo Platform;
6.2.3 terminate the Services Agreement; and/or
6.2.4 take such other action as Deliveroo deems reasonable in the circumstances.
7. Marketer Platform access:
7.1 We will endeavour to make the Marketer Tools available to you in all material respects in accordance with these Terms.
7.2 For partners who are subject to the Value Programme Policy in the United Kingdom: or the Republic of Ireland: (Value Programme Partners) Marketer Platform access will be on the following Terms: Access to the Marketer Platform and Marketer Tools: Where a Site is notified that it:
7.2.1 has an ‘Improve’ Value Score (as defined in the Value Programme Policy) for three consecutive calendar months or
7.2.2 has an ‘Action’ Value Score (as defined in the Value Programme Policy) for two consecutive calendar months
We may suspend your access to the Marketer Platform and Marketer Tools in respect of that Site (a ”Value Programme Suspended Site”) from, and inclusive of the date of the last value score notification until the date that your value score has changed to Okay, Good or Great (each as defined in the Value Programme Policy) (the “Value Programme Suspension Period”).
7.3 The effect of suspension on Adverts and Offers is as follows:
7.3.1 You will be unable to create new Adverts or Offers applicable to the Value Programme Suspended Site(s) during the Value Programme Suspension Period;
7.3.2 Any Adverts and Offers that have already been advertised to consumers or where the suspension or removal of those offers would not be reasonably practicable will not be subject to the applicable suspension (“Excluded Adverts and Offers”). You may continue to advertise Excluded Adverts and Offers during the advertised offer term;
7.3.3 Adverts and Offers, other than Excluded Adverts and Offers, applicable to the Value Programme Suspended Site(s) will be paused during the Value Programme Suspension Period. If you operate multiple Sites and access to Adverts and Offers through the Marketer platform is suspended for one or more (but not all) of those Sites, only existing Adverts and Offers for the Value Programme Suspended Site(s) will be paused during the relevant Value Programme Suspension Period. In this context, your committed budget over all Sites for existing Adverts or Offers during a Value Programme Suspension Period will be fully allocated to those Sites that are not subject to a Value Programme Suspension Period;
7.3.4 If the end date of an existing Advert or Offer campaign falls during a Value Programme Suspension Period, that Advert or Offer will be paused in accordance with these Terms and will then be automatically cancelled on the scheduled Advert or Offer campaign end date;
7.3.5 The committed budget on existing Adverts for a Value Programme Suspended Site will not be used until the date on which the Value Programme Suspension Period for that Site ends, at which point committed budget deductions will recommence until the applicable Advert or Campaign end date; and
7.3.6 Discounts applicable to existing Offers for a Value Programme Suspended Site will be paused until the date on which the Value Programme Suspension Period for that Site ends, at which point discounts will recommence until the applicable Discount end date.
7.4 From the day after the Value Programme Suspension Period is lifted in respect of a Value Programme Suspended Site (s), the effect will be as follows in respect of each Site which is reinstated:
7.4.1 Subject to paragraph 7.4.4, existing Adverts and Offers for the relevant Site(s) will automatically resume in accordance with these Terms; and
7.4.2 You will once again be able to create new Adverts and Offers in respect of each reinstated Site for as long as it remains eligible in accordance with these Terms.
7.5 For all partners (other than Value Programme Partners) Marketer Platform Access will be on the following Terms:
8. Access to Marketer Platform and Tools:
8.1 Unless otherwise specified in these Terms, three days before the first day of each new calendar month (Review Date)*, an automatic review of the performance of each of your Site(s)’ (other than any Site(s) that are exempt in accordance with paragraph 2.3, below) against the ”Eligibility Criteria” below will be generated for the 28 days immediately preceding (but not including) the Review Date (the “Review Period”).
8.2 *For example, if Friday is the 1st of August 2025, we would run the assessment on the Tuesday before (being the 29th of July 2025).
8.3 The “Eligibility Criteria” are: Average rejection rate; Rider Wait Time Past Target (Wait time past target >5min (Core ONLY)); Marketplace+ customer experience (Marketplace+ ONLY); Customer Rating; and FSA rating (UK only) (each an “Eligibility Criterion”).
8.4 Required Metrics under the Eligibility Criteria:
8.4.1 “GREY” (TEMPORARY SUSPENSION APPLIES)
Average rejection rate is: >=8%
Orders prepared late (Wait time past target >5min (Core ONLY)) is: >=22%
Marketplace+ customer experience (Marketplace+ ONLY) is: >=2.5%
Restaurant rating is: <3.8
FSA rating (UK only) is: 3, PASS (Scotland), Awaiting Inspection, Exempt
8.4.2 “RED” (ACCESS GRANTED)
Average rejection rate is: >= 1%
Orders prepared late (Wait time past target >5min (Core ONLY)) is: > =10%
Marketplace+ customer experience (Marketplace+ ONLY) is: >=1.0%, <2.5%
Restaurant rating is: < 4.0
FSA rating (UK only) is: < 3
8.4.3 “AMBER” (ACCESS GRANTED)
Average rejection rate is: >=0.5, < 1%
Orders prepared late (Wait time past target >5min (Core ONLY)) is: >=3%, < 10%
Marketplace+ customer experience (Marketplace+ ONLY) is: >=0.1%, <1.0%
Restaurant rating is: >=4.0, < 4.5
FSA rating (UK only) is: >=3, <4
8.4.4 “GREEN Column” (ACCESS GRANTED)
Average rejection rate is: < 0.5%
Orders prepared late (Wait time past target >5min (Core ONLY)) is: < 3%
Marketplace+ customer experience (Marketplace+ ONLY) is: <0.1%
Restaurant rating is: >= 4.5
FSA rating (UK only) is: >= 4
8.5 You can also monitor the performance of your Site(s)’ against the Eligibility Criteria through the Restaurant Hub, except for the Marketplace+ criterion which is not yet available to view on the Restaurant Hub.
8.6 Performance Rating: Performance rating will be assessed for each Site on a case by case basis not on an aggregated basis across all Sites (where you have more than one Site). Subject to paragraph 9 below, where the rating applicable to a Site in respect of one or more applicable Eligibility Criterion during the relevant Review Period falls within the thresholds set out under “GREY” (see above), your access to the Marketer platform in respect of that Site will be suspended (“Suspended Site”) with effect from the first day of the following calendar month until the date on which the Site qualifies for reinstated access to the Marketer platform in accordance with paragraph 10 below (“Suspension Period”).
8.7. For example, where the Review Date is the 29th May and your Site rating scores less than 3.8 for the relevant Review Period, your access to Adverts and Offers will be suspended. The Suspension Period will commence on (and including) the 1st of June and will continue until all your Eligibility Criteria (as applicable) scores meet the performance thresholds set out in the Grey Column.
8.8. For grocery and retail partners, we will also continuously monitor pricing on each of your Sites in order to protect customers and seek to ensure that they are receiving good value and fair prices. In the event that we determine, in our sole discretion, that item prices for any such Site are egregiously high compared to comparable items available on the Deliveroo platform (and consistently an outlier) your access to the Marketer platform in respect of that Site will be automatically suspended (“Suspended Site”) until such time as we deem pricing on the Suspended Site to no longer be egregious.
9. Exemptions:
9.1 The performance rating of a Site will not trigger a suspension from the Marketer Platform where that Site:
9.1.2 Signed-up to the Deliveroo Platform for the first time during the Review Period; or
9.1.3 Received fewer than twenty (20) Orders on the Deliveroo Platform during the Review Period.
10. Getting access back:
10.1 If we have suspended the access of your Site(s) to the Marketer platform, we will continue to assess the performance of the Suspended Site(s) on a monthly basis on the Review Date against the applicable Eligibility Criteria. If the rating at a Suspended Site against all applicable Eligibility Criteria exceeds the threshold performance requirements set out in the Grey Column during a subsequent Review Period, the suspension will be lifted and your access to the Marketer platform in respect of that Site will be reinstated with effect from and including the first day of the calendar month immediately following the relevant Review Date where we identified the improved performance rating of the Suspended Site.
10.2 For example, if your Suspension Period for a Suspended Site started on 1st of June but on the subsequent Review Date, i.e. 28 June all of the Suspended Site’s Eligibility Criteria metrics are rated either “RED”, “AMBER” or “GREEN”, the Suspension Period will come to an end at 23:59 on 30 June and access to Adverts and Offers for that Site through the Marketer platform will be reinstated from and including 12:00am on 1st of July.
10.3 If we have suspended the access of your Site(s) to the Marketer platform due to the reason of egregious pricing, the suspension will be automatically lifted at the point in time when we determine that the Site pricing on the Deliveroo Platform is no longer deemed egregious and your access to the Marketer platform in respect of that Site will be automatically reinstated.
11. Effect of suspension:
11.1 The effect of suspension for any reason on Adverts and Offers is as follows:
11.1.1 We will notify you in the Restaurant Hub of all Suspended Sites, the day after the relevant Review Date (which is two days before your access to Adverts and Offers through the Marketer platform will be suspended);
11.1.2 You will be able to review the Suspended Site(s)’ operational performance for any Review Period (including during the Suspension Period) in the Restaurant Hub;
11.1.3 You will be unable to create new Adverts and Offers in respect of Suspended Site(s) during the Suspension Period;
11.1.4 Any Excluded Adverts and Offers will not be subject to the suspension. Excluded Adverts and Offers may continue to be advertised during the advertised offer term;
11.1.5 Adverts and Offers, other than Excluded Adverts and Offers, applicable to the Suspended Site(s) will be paused during the Suspension Period. If you operate multiple Sites and access to Adverts and Offers through the Marketer platform is suspended for one or more (but not all) of those Sites, only existing Adverts and Offers for Suspended Sites will be paused during the relevant Suspension Periods. In this context, the committed budget over all Sites for existing Adverts or Offers during a Suspension Period will be fully allocated to those Sites that have not entered a Suspension Period;
11.1.6 You can cancel a paused Advert or Offer anytime during a Suspension Period (as set out in these Terms);
11.1.7 If the end date of an existing Advert or Offer falls during a Suspension Period, that Advert or Offer will be paused in accordance with these Terms and will then be automatically cancelled on the scheduled end date;
11.1.8 The committed budget on existing Adverts for a Suspended Site will not be used until the Suspension Period for that Site ends, at which point committed budget deductions will recommence; and
11.1.9 Discounts applicable to existing Offers for a Suspended Site will be paused until the Suspension Period for that Site ends, at which point discounts will recommence.
12. End of Suspension Period:
12.1 The Suspension Period will end in respect of a Site on the date on which we notify you that it has ended as set out below. The effect of your suspension being lifted in respect of a Suspended Site is as follows:
12.1.1 We will notify you in the Restaurant Hub when the performance of a Suspended Site meets the Eligibility Criteria and access to Adverts and Offers in respect of the Suspended Site will be reinstated;
12.1.2 On the first day of the calendar month following the relevant Review Date, existing Adverts and Offers will resume in accordance with these Terms unless these expired or were terminated during the Suspension Period;
12.1.3 You will once again be able to create new Adverts and Offers in respect of a reinstated Site for as long as the Site remains eligible in accordance with these Terms.
12.2 Please follow this link for more guidance on the eligibility process: https://help.deliveroo.com/en/articles/6302687-how-to-get-access-to-marketer-adverts-offers.
12.3 You can contact us if you have any questions or complaints in relation to a suspension or the lifting of a suspension. Please see this website for our contact details: https://help.deliveroo.com/en/collections/1873159-contact-us.
Marketer Special Terms
13. Offers:
13.1 The Offer: You can select the value and nature of your Offer from a range of options, which may vary from time to time.
(a) Where an Offer reduces the total basket value (e.g. a percentage or fixed sum discount), those discounts will be applied to the subtotal of the items in the Customer’s basket (excluding delivery, service and small order fees and any tips) before any tax is applied.
(b) Where an Offer removes or reduces fees that would otherwise be payable by the Customer, this will be applied prior to the Customer completing their order. Please note that Customer fees vary between orders depending on a number of different factors.
13.2 How the Offer will be funded: Unless we agree otherwise, you will cover the cost of all Offers redeemed by customers. If an Offer reduces the total basket value, your service fee will be calculated on the discounted price paid by the Customer. If we agree to fund an Offer, your service fee will be calculated on the undiscounted price.
13.3 Customer Refunds: If a customer is eligible for a refund in respect of an order made under an Offer, the customer will be refunded the discounted amount they paid for the order. Responsibility for refunds will be determined in accordance with the terms of a partner’s Services Agreement.
13.4 Reference price restrictions: You may not create an Offer discounting the total order basket value if in the 30 days before the Offer goes live, you increase the prices of Menu Items that are included in the Offer by more than 5%. For 30 days after the Offer finishes, you may not increase the price of a Menu Item that was included in that Offer by more than 5%. These restrictions apply without prejudice to any more stringent requirements under applicable laws, regulations and codes including but not limited to the CAP Code. Partners must ensure that any reference prices used to advertise the savings a consumer can make in an Offer represent a genuine, established selling price, and do not mislead consumers.
13.5 Restrictions related to volume price promotions: From 1 October 2025, any partner that employed 50 or more people on the 1 April of the Financial Year in which an Offer was created must not create an Offer offering specified food, as defined in Regulation 3(1) of the Food (Promotion and Placement) (England) Regulations 2021, for sale as part of a Volume Price Promotion. Any specified food should be identified to us using the relevant identifier available in Menu Manager and API at all relevant times.
13.6 Other information: Further information governing how an Offer is managed are set out in the FAQs and associated help centre articles.
14. Adverts
14.1 How the Advert will be funded:
14.1.1 You will pay for the number of clicks your Advert receives, with each click costing a cost-per-menu-view amount: This amount depends on your bidding method selected in the Restaurant Hub:
14.2 Manual Bidding: you will pay the cost-per-menu-view you selected when creating your Advert; or
14.3 Automatic Bidding: the system will set your e cost-per-menu-view set for you in accordance with the auto-bidding terms set out below.
14.4 In both cases the cost-per-menu-view is subject to the Minimum Bid as defined below.
14.5 If you select to have your Advert run continuously, your first week's budget will be pro-rated, depending on when during the calendar week you launch the Advert. For example, if you allocate a continuous weekly budget of £700 and create your campaign on a Thursday, your pro-rated budget for the first week of your Advert will be £400 (regardless of the hour you created your campaign), since 4 out of 7 days of the week remain. For future weeks, your budget will be £700.
14.6 Your Advert will end at the earlier of either when your total budget is used up, or upon the occurrence of any of the following, if earlier:-
14.6.1 at 23:59 on the end date and time you select;
14.6.2 the date on which you notify us that you wish to cancel your Advert; or
14.6.3 the date on which your access to the Marketer Tool is terminated or suspended in accordance with these Terms (as applicable).
14.7 In addition to the above, if you select to have your Advert run continually, then your Advert will start again on the following Monday, unless the Advert is cancelled by you or your access to the Marketer Tool is terminated or suspended in accordance with these Terms.
14.8 Automatic bidding: By selecting this option, you authorise us to set your cost-per-menu-view on your behalf. This is optional and can be switched on and off. Your budget will never be exceeded.
14.9 If you decide to switch back to setting your bid manually, you will need to cancel your then existing Advert and will need to re-create a new Advert with manual bidding.
14.10 Minimum Bid: The cost-per-menu-view you pay for each Advert cannot be lower than the minimum price per view displayed in the Marketer Tool before placing your bid (the Minimum Bid Level). Deliveroo may change the Minimum Bid Level from time-to-time on no less than 15 days’ notice to you.
14.11 Restrictions related to the advertising of less healthy foods: You must not create an Advert if the content of that Advert, or any images used in respect of that Advert, means you would breach Section 368Z14(1) of the Communications Act. Any less healthy food or drink product, as defined in Regulation 3(1) of the Advertising (Less Healthy Food Definitions and Exemptions) Regulations 2024, should be identified to us using the relevant identifier at all times.
14.12 Other information: Further information governing how an Advert is managed are set out in the FAQs and associated help centre articles.
15. Rewards
15.1 The service we provide: We will endeavour to make Rewards available to you in all material respects in accordance with these Terms and place a Rewards badge on your menu on the Deliveroo app.
15.2 Deliveroo Rewards mechanic:
15.2.1 Customers who place a minimum of three Qualifying Orders with you within a 30 day period will receive a Deliveroo credit (“Reward Credit”), to use against their next order with you. The credit is funded by you, and by launching Rewards you agree that Deliveroo may deduct any redeemed Reward Credits from payments due to you.
15.2.2 Customers will have a virtual rewards card, which records how many Qualifying Orders they have made (“Rewards Card”). “Qualifying Order” means a paid-for and delivered Deliveroo order of a minimum value of £15.00 (excluding tips, delivery and service fees and other service-related fees). Customers must redeem their reward within 30 days of the Reward Credit being granted.
15.2.3 The Reward Credit for Plus Customers is currently £8.00. The Reward Credit will be redeemable with the customer’s next order from you above £15.
15.2.4 The Reward Credit for non-Plus Customers is currently £6.00. The Reward Credit will be redeemable with the customer’s next order from you above £15.
15.3 Rewards period: Subject to availability, Rewards will be live from the date and time you click accept on Restaurant Hub, unless terminated or suspended earlier in line with these Terms. Start dates and times refer to the timezone in which the Site is located.
15.4 Deliveroo’s rights to modify Rewards: Deliveroo reserves the right to modify features of the Rewards programme at any time by giving you written notice.
15.5 Opt-out: You may opt-out from the Rewards programme at any time via Restaurant Hub. Your Rewards participation will end 30 days after you opt-out and during the notice period customers may continue to complete their Rewards Cards. Upon termination:
15.5.1 You must honour all existing Rewards Credit redeemed by customers between you opting out and the end of 30 days after you opt out;
15.5.2 Deliveroo will not issue any new Rewards Cards or Rewards to customers between you opting out and the end of 30 days after you opt out; and
15.5.3 We will remove the “Rewards” badge from your Deliveroo menu page immediately after you opt out.
15.6 Termination or suspension: We reserve the right to terminate Rewards at any time by giving you 30 (thirty) days written notice. In addition, if we believe that your use of Rewards is or may be in breach of any applicable laws, regulations, codes or these Terms we reserve the right with immediate effect to: (i) suspend or terminate your access to Rewards in respect of any or all of your Sites; (ii) suspend you from the Deliveroo Platform; (iii) terminate the Services Agreement; and/or (iv) take such other action as we deem reasonable in the circumstances.
15.7 Use of Rewards: You must act in good faith, follow good industry practice and comply with Deliveroo’s policies from time to time in respect of Rewards. You must not do or omit to do anything when using Rewards that is likely to lead to harm to Deliveroo’s business, reputation, partners or Customers. Your use of any Rewards must be compliant with all applicable laws, regulations, and codes in force from time to time in the locations in which Rewards is used. Any abusive or misleading use of Rewards, for example increasing your prices prior to activating Rewards, may result in your suspension from Rewards and/or the Deliveroo Platform in respect of all Sites.
15.8 Charges and invoicing: You are responsible for the cost of any Rewards Credit granted to customers. Rewards Credit will be deducted from the amounts payable to you under your Services Agreement and will show as an adjustment on your invoice. You will receive a report for each month in the first week of the next month on the performance of the Rewards feature.
15.9 Availability and performance: Deliveroo makes no warranty or representation about the availability or effectiveness of Rewards. Rewards are provided “as is” and “as available” and all express and implied conditions, warranties and other terms about the availability or performance of Rewards are excluded as far as permitted by law.
15.10 Liability for Rewards: You are responsible for all Rewards Credits granted to customers. To the fullest extent permitted by law, our liability for Rewards is excluded.
15.11 Our rights: Any and all intellectual property in or in respect of Rewards are, and will continue to be, owned by Deliveroo. Except as granted in these Terms, we do not grant you any rights in or to such intellectual property whatsoever.
16. Partner User Generated Content
16.1 These Special Terms govern your use of the Deliveroo platform to post, share, or otherwise make available, image and/or video content which may feature your business, order preparation, menu items or related promotional material ("Partner Content"). By posting Partner Content on the Deliveroo Platform, you agree to be bound by these Terms, any other terms made under your Services Agreement with Deliveroo and any other applicable Deliveroo policies.
16.2 Content Ownership
You retain all ownership rights to Partner Content. Deliveroo does not claim nor accept ownership over any or all of Partner Content that you post on the Deliveroo Platform.
License Grant to Deliveroo
16.3 By posting Partner Content on the Deliveroo Platform, you grant us a non-exclusive, irrevocable, royalty-free, worldwide, transferable, sub-licensable license to use, reproduce, distribute, display, perform, and prepare derivative works of Partner Content in connection with the Deliveroo service and Deliveroo's (and its successors' and affiliates') business, including without limitation for promoting and redistributing part or all of the Deliveroo service (and derivative works thereof), as well as promoting your own businesses, products, or services, and any other use, in any media formats and through any media channels. We reserve the right to use Partner Content as reference material for other partners, including for demonstrative purposes, to support the instruction of other partners producing similar content.
Partner Responsibilities
16.4 You are solely responsible for your Partner Content and the consequences of posting or publishing it. You affirm, represent, and warrant that:
16.4.1 you own or have the necessary licenses, rights, consents, and permissions to publish Partner Content (in part or in full);
16.4.2 your Partner Content does not infringe any third party's right(s) including copyright, trademark, patent, trade secret, moral rights, privacy rights, publicity rights, or any other intellectual property or proprietary right; and
16.4.3 your Partner Content complies with all applicable laws, regulations and codes in the relevant jurisdiction for which your Partner Content is posted.
Partner Content Standards and Prohibited Content
16.5 You agree that your Partner Content will not:
16.5.1 contain any items listed in Deliveroo's Partner Restricted Item Policy (https://merchants.deliveroo.com/legal/policies#restricted-items). Non-compliance will lead to the suspension measures detailed within that policy;
16.5.2 violate any applicable laws, regulations and codes;
16.5.3 infringe any intellectual property (including copyright, trade mark or other intellectual property rights or other rights) of any party. You must have a right to publish and upload third party works incorporated or referenced in your Partner Content in accordance with any law or under contractual or fiduciary relationships;
16.5.4 pose or create a privacy or security risk to any person;
16.5.5 invade another's privacy, or cause annoyance, inconvenience or needless anxiety or be likely to harass, upset, embarrass, alarm or annoy any other person;
16.5.6 be or contain any information or material that is unlawful, harmful, threatening, abusive, harassing, tortious, excessively violent, defamatory, vulgar, obscene, pornographic, defamatory, hateful or inflammatory racially, ethnically or is otherwise objectionable or offensive;
16.5.7 contain any material which promotes sexually explicit material or promotes discrimination based on race, sex, religion, nationality, disability, sexual orientation or age;
16.5.8 in Deliveroo’s sole view, expose Deliveroo, Deliveroo’s Partners or our users to any harm of liability of any type;
16.5.9 impersonate any person or entity, or falsely state or otherwise misrepresent your affiliation with a person or entity, or give the impression that they emanate from Deliveroo, if this is not the case;
16.5.10 advertise or offer to sell or buy any goods or services for any business purpose that is not specifically authorised;
16.5.11 be likely to deceive any person or be made in breach of any legal duty owed to a third party, such as a contractual duty, or further or promote any criminal activity or enterprise or provide instructional information about illegal activities; or
16.5.12 include influencers or any form of paid promotion unless such content contains all relevant disclaimers and complies with all applicable laws, regulations, and codes including but not limited to the CAP Code.
Deliveroo's Rights
16.6 We reserve the right to:
16.6.1 remove or refuse to distribute any of your Partner Content at any time, for any reason, or for no reason, with or without notice; and/or
16.6.2 review your Partner Content and determine whether it complies with these Terms. If we determine, in our sole discretion, that your Partner Content breaches these Terms, infringes any intellectual property right or other right of any person or entity, threatens the personal safety of users of the Deliveroo Platform or the public, or could create liability for Deliveroo, Deliveroo may remove such Partner Content. Additionally, if Deliveroo receives any reports from other partners, customers, or third parties relating to your Partner Content’s violation of these Terms or any other applicable rules or regulations, we may remove your Partner Content without notice.
Suspension and Termination
16.7 We reserve the right to immediately remove you from the Deliveroo Platform if we determine that your Partner Content breaches these Terms, or if you frequently submit content that we deem (at our sole discretion) to be inappropriate, by any means.
16.8 Your failure to comply fully with these Terms may result in our taking all or any of the following actions:
16.8.1 immediate, temporary or permanent withdrawal of your right to use our Partner Content Tool;
16.8.2 immediate, temporary or permanent removal of any posting or material uploaded by you to our service;
16.8.3 issuing of a warning to you;
16.8.4 legal action against you including proceedings for reimbursement of all costs on an (including, but not limited to, reasonable administrative and legal costs) resulting from the breach of these Terms; and/or
16.8.5 disclosure of such information to such law enforcement and regulatory authorities as we believe is necessary.
16.8.6 The actions we can take, as set out in this clause are not limited, and we reserve the right to take any other action that we believe is appropriate.
Indemnity
16.9 You agree to on demand fully indemnify and keep indemnified, defend, and hold harmless Deliveroo, its affiliates, officers, directors, employees, and agents from and against any and all claims, liabilities, damages, losses, costs, expenses, or fees (including reasonable legal fees and expenses) that such parties may incur as a result of or arising from any of your Partner Content or your breach of these Terms.
Disclaimer
16.10 We take no responsibility and assume no liability whatsoever for any content posted, stored, or uploaded by you or any third party on the Deliveroo Platform, or for any loss or damage thereto whatsoever. We are not responsible for any statements, representations, or your Partner Content provided by our partners or other users on either the Deliveroo Platform or the Marketer platform.
Changes to Terms
16.11 We may revise and update these Terms from time to time at our sole discretion in accordance with paragraph 1.5. Your continued use of the video content features following the posting of revised Terms means that you accept and agree to all changes.
17. Deliveroo Marketer Advertising Credits Terms
17.1 These Marketer Advertising Credits Terms (“MAC Terms”) shall apply to you if you are eligible to receive advertising credits, to put towards the cost of Adverts, and you have met the Eligibility Criteria as set out in the General Marketer Terms (“Ad Credits”).
17.2 These MAC Terms apply to your access to and use of Ad Credits and supplement your existing agreement governing your use of the platform (“Services Agreement”) with Deliveroo or us (Roofoods Ltd, company number 08167130, or the local Deliveroo legal Affiliate as applicable). Your use of the Ad Credits constitutes your acceptance of these MAC Terms.
17.3 In order to be eligible to spend any Ad Credits received, you must exceed the required performance thresholds set out in the Grey Column of the Eligibility Criteria as set out in the General Marketer Terms. For the avoidance of doubt, if you fall below the required performance criteria within the Grey Column of the Eligibility Criteria, you will not be able to spend the Ad Credits until you fall within the “RED”, “AMBER” or “GREEN” performance ratings under the Eligibility Criteria. The Ad Credits will still expire in accordance with paragraph 26.6 below.
17.4 Ad Credits may only be redeemed against future adverts on the Deliveroo Platform placed via the Marketer platform accessible via the Restaurant Hub (“Adverts”). The General Marketer Terms shall apply to your use of the Marketer platform including your use of Ad Credits.
17.5 The value of the Ad Credits will be notified to you via the Marketer platform and will be available to use in the Marketer platform.
17.6 The Ad Credits expire 60 days after they have been applied to your account. This also includes any unused Ad Credits. You can check your Ad Credits balance and the expiration date on the Marketer platform.
17.7 You cannot transfer Ad Credits to any other party, resell them or redeem them for cash or any other benefit.
17.8 Your Advert will not end automatically once the Ad Credits are fully redeemed. If you do not wish for your Advert to run past the Ad Credits value, you will need to set a budget and end date accordingly.
17.9 If you redeem your Ad Credits, we will deduct the Advert spend from your Ad Credits balance. You will then be charged for all Advert spend that exceeds the Ad Credits value as normal.
17.10 You are responsible for the payment of any taxes incurred. You are responsible and may not use the Ad Credits for the payment of any taxes or other fees incurred.
17.11 We reserve the right, at our sole discretion, to terminate, modify or revoke this offer at any time, including but not limited to where you breach your Services Agreement with us.
M+ Deliveroo rider network Terms and Conditions (UK)
These terms and conditions are made between Roofoods Ltd, company number 08167130 (“Deliveroo” “we”, “us”) and the organisation on whose behalf you are turning on our Deliveroo rider network service for (“you”, “your”). These terms (“Rider Terms”) apply in respect of your access to and use of the Deliveroo rider network service that is more fully described below. These Rider Terms supplement and amend your existing agreement with us (“Agreement”) that is comprised of our Partner Terms and Conditions (the “Terms”) and the Marketplace+ Service Pack (“Service Pack”).
By ticking/clicking through that you have read and agreed to these Terms, you (a) confirm that you are authorised to enter into legal obligations on behalf of, and bind, the organisation on whose behalf you are turning on our Deliveroo rider network service for; and (b) agree that these Rider Terms shall apply to every Order (as defined in the Terms) placed at each Site in relation to which you have activated the Deliveroo rider network service (“Relevant Site”) until the earlier of: (i) such time as you (or we) de-activate the Deliveroo rider network service for that Relevant Site; and (ii) the Agreement terminates or expires for any reason.
We may make changes to these Rider Terms, and we will try and notify you of material changes before they happen. If you access or use the Deliveroo rider network service after being notified of a change, you will be deemed to have accepted the change.
Terms capitalised but not defined in these Rider Terms have the meaning given in the Agreement. These Rider Terms prevail if they are different to anything contained within the Agreement, but only in respect of the Deliveroo rider network service and for so long as the Deliveroo rider network service is active.
Deliveroo rider network Service Description
Deliveroo has launched Deliveroo rider network service for selected Marketplace+ partners. Deliveroo rider network allows Marketplace+ partners to request delivery of Orders via Riders when their rider fleet is unavailable or otherwise.
The Deliveroo rider network service will:
- mean that all Orders placed via the Platform for Relevant Sites with a delivery address within the permitted delivery radius will automatically become Delivery Orders and we will procure that Riders carry out Delivery Services in respect of all such Delivery Orders;
- allow you to check our fulfilment availability, and give you an estimated delivery time for a given Delivery Order;
- create and provide status updates for all Delivery Orders;
- generate and communicate the target delivery time and real-time updates; and
- enable us to share real-time status updates for each Delivery Order to enable both of us to effectively manage the processing and delivery of each Delivery Order.
The Deliveroo rider network service shall be deemed part of the Services when activated for a particular Site via your Deliveroo Hub during the times when it is made available by us. The Deliveroo rider network Service may be de-activated by you (or us) at any time and for any reason, provided, however that these Rider Terms shall apply to any Orders placed while the Deliveroo rider network service is active.
Our Obligations
By providing the Deliveroo rider network service, we hereby agree to:
- act reasonably and in good faith at all times in our use of the Deliveroo rider network service;
- procure the Delivery Services for the Customer in relation to each Delivery Order;
- procure that Riders perform Delivery Services with reasonable care and skill; and
- use reasonable endeavours to ensure that Delivery Orders are delivered within 10 minutes of the arrival time that was displayed to the Customer for at least 70% of all deliveries of all Delivery Orders (calculated over a period of one calendar month).
Your Obligations
By accepting these Rider Terms you hereby agree to:
- provide to us all information, materials, cooperation and assistance as reasonably required to enable us to procure Delivery Services for you;
- ensure that each Order number on the Order packaging corresponds with the Order number provided by Deliveroo to you before that Order is handed over to the relevant Rider;
- ensure that the relevant Menu Items are available for collection by Riders at the Relevant Sites at the time stipulated on the Software (the “Pick Up Time”) for 80% of Delivery Orders (calculated over a period of one calendar month); and
- ensure that the time for which a Rider may have to wait at the Relevant Sites (“Rider Held Time”) to pick up a Delivery Order shall be no longer than 5 minutes. The Rider Held Time shall be measured from the Pick Up Time (or if later, the time at which the Rider actually arrives at the Relevant Site and notifies your staff of their arrival) to the time at which the Order is provided to the Rider by you for delivery to the Customer.
You further acknowledge and agree that:
- you will give equal priority to all orders (whether using your riders or Riders) and will not do anything (or fail to do anything) that will prioritise orders using your riders; and
- for each Delivery Order, the aggregate value of the Menu Items must reach Deliveroo’s Minimum Order Value and where it does not, we may charge the Customer an additional fee.
Fees
When the Deliveroo rider network service is active, the Marketplace+ Services Fee shall be adjusted to 35% (plus VAT) of GMV (inclusive of VAT) ordered by the Customer per calendar week as Delivery Orders (as amended from time to time by written agreement between you and us).
Force Majeure
If either party is unable to carry out any of its obligations under these Rider Terms due to a Force Majeure Event (defined below), the party affected by the Force Majeure Event shall not be liable for such delay or failure in carrying out its obligations and these Rider Terms shall remain in effect but the obligations in question (and the other party’s corresponding obligations, if any, under these Rider Terms) shall be suspended for so long as the Force Majeure Event continues provided that:
- the suspension of performance is of no greater scope than is necessitated by the Force Majeure Event;
- the party suffering the Force Majeure Event immediately gives the other party written notice of the occurrence and its expected duration, and continue to furnish regular reports while the Force Majeure Event continues and notifies the other party immediately when it ceases; and
- that party uses all reasonable efforts to remedy its inability to perform and to mitigate the effects of the Force Majeure Event.
Without affecting any other right or remedy available to it, if a Force Majeure Event continues for more than 1 month, the other party may terminate these Rider Terms on serving 30 days’ written notice to the party suffering the Force Majeure Event.
For the purposes of these Rider Terms, “Force Majeure Event” means any cause beyond the reasonable control of that party including but not limited to internet and online system failure, power failure, fire, flood, storms, earthquakes, acts of terrorism, acts of war, acts of God, acts of government authority, strikes or other labour disturbances.
Restaurant Awards
DELIVEROO RESTAURANT AWARDS 2025 - TERMS AND CONDITIONS
READ THESE TERMS & CONDITIONS CAREFULLY BEFORE PARTICIPATING. YOU WILL BE
DEEMED TO HAVE ACCEPTED THESE TERMS & CONDITIONS AND AGREED TO BE BOUND
BY THEM BY ACCEPTING A NOMINATION AND PARTICIPATING IN THE AWARDS.
General Terms
These General Terms apply to all awards under the Deliveroo Restaurant Awards 2025 (the
“Awards”), in addition to any specific award terms as set out below.
● All Eligible Restaurants (as set out in the ‘General Eligibility Criteria’ outlined below) agree
that they will take part in reasonable publicity connected with the Deliveroo Restaurant
Awards 2025, if requested, and that Deliveroo is entitled (but not obliged) to use the
winner’s name and image in connection with such publicity. This may include, but is not
limited to, inclusion within media materials such as press releases, imagery or video content.
● Any attempt to deliberately damage or undermine the content or legitimate operation of the
Awards is prohibited and may be a violation of criminal and/or civil laws. In these
circumstances, Deliveroo reserves all its rights and remedies.
● Without limiting the options available to Deliveroo, Deliveroo reserves the right at any time to
disqualify restaurants and/or votes (including the winner) that Deliveroo regards as being in
breach of these rules, any applicable laws, any terms and conditions referred to in these
rules or the spirit of the Awards.
● Deliveroo reserves the right to vary, suspend or cancel the Awards and/or these rules if it
considers it necessary or appropriate to do so, including if there is any actual or anticipated
breach of applicable law or if variation, suspension or cancellation is necessary due to an
event outside Deliveroo’s reasonable control. In the event of cancellation, the Awards may
be awarded to Eligible Restaurants achieving the most votes in a category prior to the
completion of the Customer voting period, or not awarded.
● Deliveroo will not be liable for: (i) any loss that is not caused by Deliveroo (or any person
acting on Deliveroo’s behalf); (ii) any loss caused by any event or circumstance beyond
Deliveroo’s reasonable control; (iii) any loss of profits or revenue, loss of anticipated savings
or loss of goodwill; or (iv) any unavailability of the Deliveroo website or app. However,
nothing in these rules limits or excludes any person’s liability for death or personal injury
caused by negligence, for fraud or for any matter for which it would be illegal to limit or
exclude liability.
● If any part of these rules is or becomes invalid, illegal or unenforceable, the validity, legality
and enforceability of the rest of these rules will not be affected. Deliveroo’s failure to enforce
any term of these rules will not constitute a waiver of that provision.
● In the event of a dispute about the Awards or these rules, Deliveroo’s decisions are final.
● The Awards and these rules are governed by English law, and any disputes arising in
connection with them shall be subject to the exclusive jurisdiction of the courts of England,
except that residents of Scotland may also bring proceedings in the Scottish courts, and
residents of Ireland may bring proceedings in Irish courts.
● The Awards will open for public nominations and voting from 00:00 14th April 2025 and
close on 23:59 9th May 2025. Any votes and/or nominations made outside of this timeframe
will not be counted.
● All votes and nominations must be cast via the dedicated microsite.
● Deliveroo reserves the right to add or remove new Awards categories. In this instance,
details of such Awards will be communicated with reasonable notice.
● In the case that a partner wins two awards, they are eligible to redeem only the highest prize
package available with the tiered system following, Icon Trophy, Bronze, Silver, Gold, and
Diamond. Winners will still be eligible to receive more than one trophy.
● Partners who win a Regional Independent Restaurant of the Year Award must attend the in
person judging day on the 15th May 2025 for the National Independent Restaurant of the
Year to claim the award. In the event that a partner winning a Regional Independent
Restaurant of the Year Award is not available to attend the in person judging day, Deliveroo,
acting in its sole discretion, will forfeit the prize to the nominated partner with the next
highest number of customer votes in that region and the final decision will be at the
discretion of Deliveroo.
● Deliveroo reserves the right to add or remove new Judges to the panel. In this instance,
details of such changes to the Judging Panel will be communicated with reasonable notice.
General Eligibility Criteria
The General Eligibility Criteria applies to all awards under the Deliveroo Restaurant Awards 2025, in
England, Ireland and Scotland, in addition to any specific award eligibility criteria as set out below.
● Restaurants must be available on the Deliveroo platform at the time of voting and at the time
that the awards are announced;
● Restaurants must not be in any dispute with, or subject to investigation by, Deliveroo or any
regulatory authority, or otherwise, in Deliveroo’s reasonable opinion, be likely to bring
Deliveroo or the Deliveroo Restaurant Awards into disrepute;
● Restaurants must have a FSA rating of 4 or above at the time of voting (excluding Ireland);
● Restaurants can only be nominated once per award category;
● Restaurants must have a Value Programme score of OK, Good or Great at the time of
nomination;
● Restaurants otherwise agree to and comply with, the terms of herein;
● Each restaurant meeting this Eligibility Criteria will be eligible for nomination by Deliveroo.
Deliveroo, acting in its sole discretion, will determine whether the Eligibility Criteria have
been met.
Specific Eligibility Criteria l England, Scotland and Wales - Independent Restaurant of the Year and
Best in Category Cuisine Awards
This specific Eligibility Criteria applies to all awards under the 2025 Independent Restaurant of the
Year and Best in Category Cuisine Awards, in England and Scotland:
● Restaurants must be a top customer choice within the region they have been nominated.
● Global brand must be categorised by Deliveroo as a Best Local Restaurant (BLRx).
● Restaurants must have no more than 7 branches located in the UK and Ireland, including
virtual brands and editions.
● Restaurants live on Deliveroo must have an average app rating of 4 or above at the time of
voting.
● Each restaurant meeting the Eligibility Criteria will be an “Eligible Restaurant”. Deliveroo,
acting in its sole discretion, will determine whether the Eligibility Criteria has been met.
Specific Eligibility Criteria l Ireland - Independent Restaurant of the Year and Best in Category
Cuisine Awards
This specific Eligibility Criteria applies to all awards under the 2025 Independent Restaurant of the
Year and Best in Category Cuisine Awards, in Ireland:
● Restaurants must be a top customer choice within the region they have been nominated.
● Global brand must be categorised by Deliveroo as a Best Local Restaurant (BLRx).
● Restaurants must have no more than 9 branches located in the UK and Ireland, including
virtual brands and editions.
● Restaurants live on Deliveroo must have an average app rating of 4 or above at time of
voting.
● Each restaurant meeting the Eligibility Criteria will be an “Eligible Restaurant”. Deliveroo,
acting in its sole discretion, will determine whether the Eligibility Criteria has been met.
SECTION 1: Best in Category Cuisine Awards
Number of Winners: There will be one (1) winner for each Category Cuisine Award. There are up to
ten (10) Category Cuisine Awards per Region
1
.
Eligibility Criteria l General
Restaurants must meet the following criteria (the “Category Criteria”) alongside the General
Eligibility Criteria and the Specific Eligibility Criteria in respect of the following categories (each a
“Category”) for which they are nominated:
● Best Burger & American - must be a restaurant with at least one burger on their menu and
offering predominantly American cuisine;
● Best Breakfast & Coffee - must be a restaurant offering predominantly breakfast items &
coffee;
● Best Pan Asian - must be a restaurant with menu items originating from a minimum of 2
different Asian countries;
● Best Chinese - must be a restaurant offering predominantly Chinese cuisine;
● Best Chicken - must be a restaurant with at least one chicken item on their menu;
● Best Fish & Chips - must be a restaurant with a primary focus on fish & chips;
● Best Indian & Nepalese - must be a restaurant offering predominantly Indian or Nepalese
cuisine;
● Best Middle Eastern - must be a restaurant offering predominantly Middle Eastern cuisine;
● Best Mexican - must be a restaurant offering predominantly Mexican cuisine;
● Best Thai - must be a restaurant offering predominantly Thai cuisine;
● Best Japanese (excl. sushi) - must be a restaurant offering predominantly Japanese cuisine
without the primary focus on sushi;
● Best Japanese - must be a restaurant offering predominantly Japanese cuisine;
● Best Sushi - must be a restaurant with a primary focus on sushi;
● Best Pizza - must be a restaurant with at least one pizza on their menu;
1 The five regions are: South England & Wales, London, North West & Midlands, Scotland, Ireland
● Best Salads & Healthy Cuisine - must be a restaurant with a primary focus on healthy and
salad dishes on its menu;
● Best Greek - must be a restaurant with a primary focus of Greek cuisine on their menu.
Customer Voting for the ‘Best in Category Cuisine’ winners
● Members of the public will vote between 00:00 UTC 14th April 2025 and 23:59 9th May
2025 (the “Customer Voting Period”) for their favourite Eligible Restaurants in each
category to determine the winner in respect of such Category from the shortlisted Eligible
Restaurants.
● Voting will take place via the 2025 Deliveroo Restaurant Awards dedicated microsite.
● Each customer will be able to vote once in each Category.
● The Shortlisted Eligible Restaurant achieving the most votes in the Customer Voting Period in
each Category will be the winner of the Best Restaurant Award for such Category. In the
event of a tie between multiple Eligible Restaurants, Deliveroo may elect to either award the
Best Restaurant Award for such Category to multiple Eligible Restaurants, extend the
Customer Voting Period, or the final decision will be at the discretion of Deliveroo.
● The winner of the Best Restaurant Award for each Category will be notified by email on 27th
May 2025 prior to the winners of the Deliveroo Restaurant of the Year Awards 2025 being
formally announced to the public on social media, which shall take place no later than 28th
May 2025.
SECTION 2: Independent Restaurant of the Year Award
Number of Winners: There will be one (1) winner for the Independent Restaurant of the Year Award.
Eligibility Criteria
To participate in this Award, restaurants must meet the General and Specific Eligibility Criteria as
outlined above.
Customer voting for ‘Regional Independent Restaurant of the Year’ winners
● Members of the public will vote between 00:00 UK time 14th April 2025 and 23:59 UK time
9th May 2025 (the “Public Vote”) for their favourite Eligible Restaurants as the Regional
Restaurant of the Year to determine x1 winner per region (x5 regional winners in total).
● 1 regional winner will be determined for each region, being: London, South England & Wales,
North England and Midlands, Scotland and Ireland.
● Each customer will be able to access the microsite, and select their region to place their
vote.
● The 5 Eligible Restaurants (x1 per region) achieving the most votes in the Public Vote will be
shortlisted for the final UKI Independent Restaurant of the Year (“Shortlisted
Restaurants”). In the event of a tie between multiple Eligible Restaurants, Deliveroo may
elect to extend the Public Vote, or the final decision will be at the discretion of Deliveroo.
● The x5 regional winners will then be judged by a panel of judges who will decide the National
Independent Restaurant of the Year Award winner.
Judging for ‘National Independent Restaurant of the Year’ winner
● Judging for the National Independent Restaurant of the Year Award will take place on 15th
May 2025. The x5 Regional Independent Restaurant of the Year winners will need to be
available, in person, for the final judging to take place on 15th May 2025 in London (Maida
Vale). Deliveroo will be in touch with full details of the requirements, but restaurants should
be prepared to meet and greet the Judging Panel and prepare a dish of choice for tasting.
Deliveroo reserves the right to change this date if necessary. Should any changes occur,
Deliveroo will provide reasonable notice and communicate the new date clearly.
● The National Independent Restaurant of the Year Award winner will be selected by a panel
of judges. The Judging Panel’s decision is final.
● In the event that a partner winning the Regional Independent Restaurant of the Year Award
is not available to attend the in person judging day for the National Independent Restaurant
of the Year, Deliveroo, acting in its sole discretion, will invite the restaurant partner with the
next highest number of votes in that region and the final decision will be at the discretion of
Deliveroo.
● Representatives will be required to participate in photography and video content that will be
used to amplify the awards across PR and social media, and will be asked to sign a consent
form for this purpose.
● Deliveroo agrees to compensate the Shortlisted Restaurants for reasonable travel expenses
associated with travelling to the judging in London, based on a maximum of 2 restaurant
representatives attending. Travel will be organised by the Regional Independent Restaurant
of the Year winners, and Deliveroo will cover reasonable air and/or rail travel in economy
class (plus accommodation if necessary) up to £500 per Shorlitsted Restaurant.
● The Shortlisted Restaurant selected by the Judging Panel as Independent Restaurant of the
Year will be the Deliveroo Restaurant Awards Independent Restaurant of the Year 2025. The
decision of the Judging Panel is final.
● The winner of the Independent Restaurant of the Year will be notified on 15th May 2025 as
an outcome of the in person judging day. The winners of the Deliveroo Restaurant of the Year
Awards 2025 will then be formally announced to the public on social media on the 28th May
2025.
● We require Regional Independent Restaurant of the Year winners and the National
Independent Restaurant of the Year winner to keep all judging decisions on the 15th May
2025, and the result of the customer vote once the voting period has concluded, as
confidential until the day of Deliveroos official awards winner announcement on the 28th
May 2025.
The Awards categories under sections 3-6 will all fall under the ‘Above and Beyond’ awards:
SECTION 3: Above and Beyond; Heart of the Community
Number of Winners: There will be one (1) winner for the Heart of the Community Award.
Eligibility Criteria
● To participate in this Award, restaurants must meet the General Eligibility Criteria.
Judging
● The Shortlisted Eligible Restaurants will be submitted to the panel of judges, who will,
together, determine the Above and Beyond awards; Heart of the Community Award on the
basis of a written nomination by Account Managers detailing how the restaurant is a pillar of
their community, and how they have made a meaningful social impact.
● The panel of judges (“Judging Panel”) will consist of:
○ 2 Internal Leaders of category from Deliveroo
● The Eligible Restaurant selected by the Judging Panel as best meeting the criteria above in
aggregate will be the Deliveroo Restaurant Awards Heart of the Community Award 2025
category winner 2025. The Judging Panel’s decision is final.
● The winner of the Heart of the Community award will be notified by email on 27th May 2025
prior to the winners of the Deliveroo Restaurant of the Year Awards 2025 being formally
announced to the public on social media, which shall take place no later than 28th May
2025.
SECTION 4: Above and Beyond; Rider Love Award
Number of Winners: There will be one (1) winner for the Rider Love Award.
Eligibility criteria
● To participate in this Award, restaurants must meet the General Eligibility Criteria.
Entry and Judging Criteria
● The Shortlisted Eligible Restaurants will be submitted to the panel of judges, who will,
together, determine the winner of Above and Beyond;the Rider Love Award, on the basis of a
written nomination by Account Managers detailing how the Restaurant has gone above and
beyond to support Riders and improve their Rider experience. The category also recognises
restaurants that have positively impacted the Rider community and show how they really
care about Riders.
● The panel of judges (“Judging Panel”)will consist of:
○ 2 Internal Leaders of category from Deliveroo
● The Eligible Restaurant selected by the Judging Panel as best meeting the criteria above in
aggregate will be the Deliveroo Restaurant Awards Rider Love 2025 category winner. The
Judging Panel’s decision is final.
● The winner of the Rider Love Award will be notified by email on 27th May 2025 prior to the
winners of the Deliveroo Restaurant of the Year Awards 2025 being formally announced to
the public on social media which shall take place no later than 28th May 2025.
SECTION 5: Above and Beyond; Environmentally Sustainable
Number of Winners: There will be one (1) winner for the Environmentally Sustainable Award.
Eligibility criteria
● To participate in this Award, restaurants must meet the General Eligibility Criteria.
Entry and Judging Criteria
● The Shortlisted Eligible Restaurants will be submitted to the panel of judges, who will,
together, determine the Above and Beyond; Environmentally Sustainable Award, on the basis
of a written nomination by Account Managers detailing how the Restaurant has made
significant efforts to reduce their impact on the environment, with tangible results evident.
● The panel of judges (“Judging Panel”) will consist of:
○ 2 Internal Leaders of category from Deliveroo
● The Eligible Restaurant selected by the Judging Panel as best meeting the criteria above in
aggregate will be the Deliveroo Restaurant Awards Environmentally Sustainable 2025
Category winners. The Judging Panel’s decision is final.
● The winner of the Environmentally Sustainable will be notified by email on 27th May 2025
prior to the winners of the Deliveroo Restaurant of the Year Awards 2025 being formally
announced to the public on social media, which shall take place no later than 28th May
2025.
SECTION 6: Above and Beyond; Customer Obsession
Number of Winners: There will be one (1) winner for the Customer Obsession Award.
Eligibility criteria
● To participate in this Award, restaurants must meet the General Eligibility Criteria.
Entry and Judging Criteria
● The Shortlisted Eligible Restaurants will be submitted to the panel of judges, who will,
together, determine the Above and Beyond; Customer Obsession award, on the basis of a
written nomination by Account Managers detailing how the restaurant goes above and
beyond for their customers and makes a difference to delight their customers.
● The panel of judges (“Judging Panel”)will consist of:
○ 3 Internal Leaders of category from Deliveroo
● The Eligible Restaurant selected by the Judging Panel as best meeting the criteria above in
aggregate will be the Deliveroo Restaurant Awards Customer Obsession 2025 Category
winner. The Judging Panel’s decision is final.
● The winner of the Customer Obsession will be notified by email on 27th May 2025 prior to
the winners of the Deliveroo Restaurant of the Year Awards 2025 being formally announced
to the public on social media, which shall take place no later than 28th May 2025.
SECTION 7: Icon Trophies
Number of Winners: There will be one (1) winner per award for the Icon Trophies, detailed:
1. Lifetime Achievement
2. Changing the Game
3. Role Model
4. Rising star
Eligibility criteria
● To participate in this Award, Individuals must meet the General Eligibility Criteria.
Entry and Judging Criteria
● The Shortlisted Eligible Individuals will be submitted to the panel of judges, who will,
together, determine the Icon Trophy winners; on the basis of:
○ Lifetime Achievement - an individual whose exceptional contributions, dedication,
and leadership have left an indelible mark on the Food and Beverage (F&B) industry,
shaping its future and inspiring countless others along the way.
○ Changing the Game - an individual that has significantly disrupted or transformed
the Food & Beverage industry. This award celebrates bold, innovative or
entrepreneurial actions that have redefined the status quo and set new standards for
the future of the sector.
○ Role Model - an individual that has demonstrated outstanding leadership in
promoting Diversity, Equity, and Inclusion (DEI), advocating for underrepresented
groups, and serving as a positive example for others in the Food & Beverage (F&B)
industry. This award celebrates those who have actively championed equality,
fostered inclusive environments, and paved the way for a more diverse, fair, and
welcoming industry.
○ Rising star - an emerging talent in the Food & Beverage (F&B) industry who has
shown exceptional promise, innovation, and leadership in less than three years. This
award celebrates individuals who have made a significant impact early in their F&B
careers and are poised to shape the future of the industry.
● The panel of judges (“Judging Panel”)will consist of:
○ 2 Internal Leaders of category from Deliveroo
○ Will Shu (founder and CEO of Deliveroo)
○ Dame Karen Jones DBE (Senior Independent Non-Executive Director at Deliveroo)
○ Tilly Ramsey (Television Presenter & Chef)
2
● Deliveroo reserves the right to add or remove new Judges to the panel. In this instance,
details of such changes to the Judging Panel will be communicated with reasonable notice.
● The Eligible Restaurant selected by the Judging Panel as best meeting the criteria above per
Icon Trophy award in aggregate will be Deliveroo’s winner of the respective Icon Trophy. The
Judging Panel’s decision is final.
● The winners of the Icon Trophies will be notified by email on 27th May 2025 prior to the
winners of the Deliveroo Restaurant of the Year Awards 2025 being formally announced to
the public on social media, which shall take place no later than 28th May 2025.
General Prizing Structure
This section outlines the general prizing structure by award type. However, if Deliveroo considers it
appropriate, or if it becomes necessary for reasons beyond Deliveroo’s control, prizes may be varied
or swapped for a suitable alternative in Deliveroo’s discretion.
Section 1: Bronze
This package is awarded to restaurant partners winning the Best in Category Cuisine Awards. There
will be one (1) winner for each Category Cuisine Award. There are a total of ten (10) Category Cuisine
Awards per UK Region
3
.
The package includes :
● Winner trophy
● Window sticker
● Bag stickers
● Shared In-App Marketing Support
3 The five regions are: South England & Wales, London, North West & Midlands, Scotland, Ireland
2 Tilly Ramsey will be on the Judging Panel for the Rising Star Award only.
● Social post inclusion to an influencers or Deliveroo social media page.
Section 2: Silver
This package is awarded to restaurant partners winning the Above and Beyond Awards; Heart of the
Community, Customer Obsession, Rider Love and Environmentally Sustainable. There will be one (1)
winner per award for the Above and Beyond Awards.
The package includes:
● Winner trophy
● Window sticker
● Bag stickers
● Boosted in-app exposure
● Social post inclusion to a Deliveroo Social Media Page
● An Ad-Van advertising your win
● A Billboard Placement
Section 3: Gold
This package is awarded to restaurant partners winning the ‘Regional Restaurant of the Year Award’.
There will be one (1) winner per UK Region
4
for the regional Independent Restaurant of the Year
Award.
The package is includes:
● Winner trophy
● Window sticker
● Bag stickers
● Boosted in-app exposure
● Inclusion in a social media post to a Deliveroo social media page. This content will showcase
our Judges and all Regional Independent Restaurant of the Year Award winners during the
Independent Restaurant of the Year Award judging day on the 15th May 2025
● An Ad-Van advertising your win
● A Billboard Placement
Section 4: Diamond
This package is awarded to the restaurant partner winning the ‘Independent Restaurant of the Year
Award’. There will be one (1) winner for the Independent Restaurant of the Year Award. Winners
winning both a Gold and Diamond package will only be eligible to receive the Diamond package.
Winners will still be eligible to receive more than one trophy.
The package includes:
● Winner trophy
● Window sticker
● Bag stickers
● Boosted in-app exposure
4 The five regions are: South England & Wales, London, North West & Midlands, Scotland, Ireland
● Inclusion in a social media post to a Deliveroo social media page. This content will showcase
our Judges and all Regional Independent Restaurant of the Year Award winners during the
Independent Restaurant of the Year Award judging day on the 15th May 2025
● An Ad-Van advertising your win
● A Billboard placement
● 1x Partner Branded Ads package
● 1x Partner Insights package
Section 5: Icon Trophies
This package is awarded to Individuals winning an Icon trophy. There will be one (1) winner per
award for the Icon Trophies, detailed:
5. Lifetime Achievement
6. Changing the Game
7. Role Model
8. Rising star
The package includes:
● Winner trophy
● Inclusion in a social post detailing all winners to a Deliveroo Social Media Page
Luke Littler x Deliveroo Best Kebab Award
READ THESE TERMS & CONDITIONS CAREFULLY BEFORE PARTICIPATING. YOU WILL BE DEEMED TO HAVE ACCEPTED THESE TERMS & CONDITIONS AND AGREED TO BE BOUND BY THEM BY ACCEPTING A NOMINATION AND PARTICIPATING IN THE AWARDS.
These Terms & Conditions apply to the ‘Luke Littler x Deliveroo Best Kebab Award’ only.
The ‘General Terms’ and ‘General Eligibility Criteria’ for The Deliveroo Restaurant Awards 2025 also apply and can be found here. Please note that the requirement for restaurants to have a Value Programme score of OK, Good, or Great at the time of nomination does not apply to this award.
Number of Winners: There will be one (1) winner for this category.
Eligibility Criteria l General
To be eligible for this award, restaurants must:
- Meet the General Eligibility Criteria,
- Offer at least one kebab on their menu and;
- Be located in the North of England, the Midlands, the North East, or Yorkshire.
Restaurants that meet these criteria will be (“Eligible Restaurants”).
Customer Voting for the Luke Littler x Deliveroo Best Kebab Award winners
- Members of the public will be able to vote between 00:00 UTC 29th April 2025 and 23:59 9th May 2025 (the “Customer Voting Period”) for their favourite Eligible Restaurants in this category to determine the winner from the shortlisted Eligible Restaurants.
- Voting will take place via the 2025 Deliveroo Restaurant Awards dedicated microsite.
- Each customer will be able to vote once for this category.
- The shortlisted Eligible Restaurant receiving the most votes in the Customer Voting Period will be the winner of the Luke Littler x Deliveroo Best Kebab Award. In the event of a tie between multiple Eligible Restaurants, Deliveroo may elect to either award to multiple Eligible Restaurants, extend the Customer Voting Period, or make a final decision at the discretion of Deliveroo.
- The winner of the Luke Littler x Deliveroo Best Kebab Award will be notified by email on 27th May 2025 prior to the winners of the Deliveroo Restaurant of the Year Awards 2025 being formally announced to the public on social media, which shall take place no later than 28th May 2025.
General Prizing
This section outlines the general prizing. However, if Deliveroo considers it appropriate, or if it becomes necessary for reasons beyond Deliveroo’s control, prizes may be varied or swapped for a suitable alternative in Deliveroo’s discretion.
This package is awarded to restaurant partners winning the Luke Littler x Deliveroo Best Kebab Award winners. There will be one (1) winner for this category.
The package includes:
- Winner Trophy
- Window sticker
- Bag Stickers
- In-App Marketing Support
- Inclusion in a social media post to a Deliveroo social media page
- Ad-van Stunt. A van with a billboard advertising your win in the local area.
- Local Billboard Placement
Photography Service
Last updated: 23 August 2024
Photography Service Terms
These terms apply to your receipt and use of Photography Services and the Images produced as part of those services, and supplements your existing agreement with Deliveroo or us (Roofoods Ltd, company number 08167130).
By clicking “Accept” or by agreeing to receive and use the Photography Services, you agree to comply in full with these terms.
In these terms, capitalised terms not otherwise defined have the meaning given in your existing services agreement with us.
You should save a copy of these terms for your records. We may make changes to these terms, so check back here from time to time. We’ll notify you of material changes before they happen. If you continue to use the Photography Services and the Images produced as part of those services after being notified of a change, you’re deemed to have accepted that change.
Providing you with images
You may ask our team to arrange for photographs of your Menu Items to be taken by Smartshoot, a third party provider (the “Photographer”) for use on our platform only (the “Imagery”). If we agree to do so, you will be required to pay the fee set below or which we otherwise agree in writing (the “Imagery Fee”):
- No. of Images: 15 | Imagery Fee (incl. taxes): £83
- No. of Images: 25 | Imagery Fee (incl. taxes): £126
- No. of Images: 30 | Imagery Fee (incl. taxes): £146
- No. of Images: 40 | Imagery Fee (incl. taxes): £193
- No. of Images: 50 | Imagery Fee (incl. taxes): £221
- No. of Images: 60 | Imagery Fee (incl. taxes): £258
- No. of Images: 70 | Imagery Fee (incl. taxes): £293
- No. of Images: 80 | Imagery Fee (incl. taxes): £330
- No. of Images: 90 | Imagery Fee (incl. taxes): £367
- No. of Images: 100 | Imagery Fee (incl. taxes): £404
- No. of Images: 125 | Imagery Fee (incl. taxes): £497
Each of the photography packages listed above contain 2 hero images.
Scheduling the photoshoot
The Photographer will attempt to contact you via phone and/or email to schedule the photoshoot. Unless otherwise agreed, you will lose your entitlement to the photoshoot if you have not scheduled a time and date for the photoshoot within 10 days of follow-up attempts to reach you being made. The time and location of the photoshoot must be agreed with your Photographer in writing in advance. You must tell the Photographer about any requirements they must comply with when at the location, and any unsafe areas and hidden dangers, prior to or immediately upon their arrival.
Preparing for the photoshoot
Before the photoshoot you shall obtain and maintain the required rights, permissions and/or releases in writing of any third party in respect of individuals, property or third party works and trademarks to appear in the Imagery, and you will: (i) provide us with copies of the same upon request; and (ii) indemnify us in respect of the same.
You must hold adequate and appropriate insurance coverage for the production of the Imagery at the location and in respect of your potential liability under this policy.
You must ensure items are ready to be photographed, in line with any instructions provided by your Photographer, 15 minutes before the Photographer’s scheduled arrival time.
During the photoshoot
The Photographer may bring personnel or assistants and equipment to the location at the time agreed between you and the Photographer for the purpose of providing the Imagery. You are responsible for the safety, wellbeing and security of the Photographer, and accompanying personnel, and their equipment while they are at the location during the photoshoot.
You are responsible for any and all loss, damage or injury suffered by the Photographer and their personnel (including without limitation damage to or loss of their equipment) when at the location, and you will indemnify the Photographer, their personnel and us (as applicable) in respect of the same.
Cancelling a photoshoot
Please contact the Photographer via email (partner-support@smartshoot.com) to reschedule or cancel your shoot ahead of time. If you need to change your photography package, please get in touch with your account manager via the Help section on Partner Hub.
You are responsible for the following cancellation fees:
- If you cancel a photoshoot between 12 and 24 hours before its scheduled time you will be charged a cancellation fee of 50% of the Imagery Fee.
- If you cancel a photoshoot less than 12 hours before its scheduled time you will be charged a cancellation fee of 100% of the Imagery Fee.
Cancellation fees will be deducted on your next Deliveroo invoice, appearing under the heading INVOICE_CORRECTION_DEBIT.
Using images
Subject to your compliance with these Photography Service Terms, we grant you a limited, non-exclusive, non-transferable, revocable licence to use the Imagery on the Platform in the Territory for the time of your Contract in exchange for the Imagery Fee.
We shall own all copyright and other intellectual property rights in the Imagery.
Subject to any amendments made by us to the Imagery, you are responsible for ensuring that the Imagery is an accurate representation and description of the Menu Items that you offer to customers on our Platform (including quality and quantity), and that the Menu Items you offer and provide to customers are and remain at all times consistent with the Imagery.
You must not:
- use, or permit any third party to use, the Imagery other than as set out in these Photography Service Terms. For the avoidance of doubt this means you must not use the Imagery, or allow it to be used, on any platform that competes with Deliveroo;
- adapt, edit or in any way alter the Imagery; or
- use or do anything in connection with the Imagery which may bring us or you into disrepute.
We have complete discretion over how we use the Imagery and, without limitation, we reserve the right in our sole discretion to:
- amend the Imagery;
- use (including for other partners on our Platform), omit to use, withdraw, suspend or restrict the display of the Imagery on our Platform; and
- object to your use of the Imagery at any time. If we do so, you shall remove the applicable Imagery immediately, or as soon as reasonably practicable and in any event within two days of our notification to you.
If you wish to use the Imagery for any other purpose, please get in touch with your account manager via the Help section on Partner Hub, where we will review your request. If we agree in writing to grant you additional usage rights, we will notify you of the licence terms that will apply to use of the Imagery.
Other
We have no liability to you for incidental, consequential, direct, indirect or special damages of any kind or for loss of profits, revenue or business arising out of or relating to the Photography Services or these terms. Subject to the aforementioned exclusion of liability, to the fullest extent permitted by law, our liability for the Photography Services is limited to an amount equal to Imagery Fee paid by you.
If you wish to use your own imagery instead, please refer to the guidance available on the Help Centre, accessible from the Help section on Partner Hub.
If you have other questions about the Photography Service, you can ask them by contacting us through the Help section on Partner Hub.