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Discover how local bagel shop B Bagel uses Marketer to get their brand in front of more customers and attract them with delicious offers they can’t resist.

How Deliveroo helped B Bagel stand out from the crowd | Deliveroo Partners

B-Bagel - Partner Story.pdf

In a crowded market, the key is to stand out. The tricky part is how.  

Drawing on 30 years of experience, B Bagel Bakery Bar wind the clock back to the time when the smell of freshly-baked bread wafted from every café. We sat down with Boglárka, Manager at B Bagel, to learn about their winning recipe to attract and convert more delivery customers.

B Bagel have been on Deliveroo since the very first bagels started coming out of the oven 7 years ago. Reaching more local customers was one of the key growth areas for the business, with most of their products being highly in demand amongst the morning office crowds and busy parents with kids. 

After starting 7 years ago, B-Bagel wanted to grow but were finding it tricky to find new

By using Deliveroo’s platform and insight, B-Bagel got their food into hands of people they found difficult to reach, like parents and children and office workers.

Delivery played a huge part in B-Bagel’s expansion across London.

B Bagel sees the advantages of working with a platform like Deliveroo to increase their revenue from new customers. What’s more, B Bagel recognises how important it is to get their brand in front of new customers. “We were able to expand our customer base to people who would not necessarily know us if Deliveroo was not there”, says Boglarka.

B Bagel have using Deliveroo’s marketing tools to increase their visibility on the platform even further. On the importance of marketing, Boglárka notes how Marketer Adverts are a key component of their growth strategy on Deliveroo. “Marketer Adverts is very easy tool to help your business to be more visible on Deliveroo”, she notes.  

As a busy manager, ease of use is one of the advantages of using Marketer in Hub. Creating up an Advert and setting a total budget for the campaign is as easy as pie. The ability to set a total budget and spread it throughout the campaign enables Boglárka’s team to always have full control on their spend while maximising results. 

Promotions as a tool to attract new customers

Adverts aren’t the tool available to partners to build their presence. strategy. In fact, combining Adverts with Offers results on average in a 70% increase in menu views*. B Bagel experimented with promotions to entice new customers to try their first order.  “We use Marketer Offers which is really good, most of our new customers come from setting a Marketer Offer. We found that 25% off works best for us” explains Boglárka.

How B Bagel found a new customer base  with Deliveroo

Black Teal

“With Deliveroo, we have been able to expand our customer base. It would be very difficult without them.”