These are the terms and conditions (“Rules”) that apply to the Deliveroo Merchant Referral Scheme promotion (“Promotion”) in the United Kingdom and the Republic of Ireland.

Under this Promotion, eligible existing Deliveroo partners may refer eligible new merchant businesses and sites to Deliveroo by sharing a referral link to a Deliveroo referral form. Subject to these Rules, and the Eligibility Criteria set out below, the existing Deliveroo partner identified by the referred merchant will  receive £100/€100 off future Deliveroo invoice(s), and the referred merchant will receive free onboarding when joining Deliveroo.

By participating in the Promotion, each participating partner confirms that they have read, understood and agree to these Rules and confirms they have read and understood the Deliveroo Global Partner Privacy Policy at https://merchants.deliveroo.com/legal/privacy.

Promoter

For partners based in the United Kingdom: Roofoods Ltd, a company incorporated and registered in England and Wales with registered company number 08167130 and registered office address at The River Building, Level 1 Cannon Bridge House, 1 Cousin Lane, London EC4R 3TE.

For partners based in the Republic of Ireland: Deliveroo Ireland Limited, a company incorporated and registered in Ireland with registered company number 556923 and registered office address at 1-2 Victoria Buildings, Haddington Road, Dublin 4, Dublin, D04 XN32, Ireland.

In each case, “Deliveroo”.

1. Promotion Period

The Promotion opens for participation at 12:01am UK time on 20 May 2026 and will continue until withdrawn, suspended or closed by Deliveroo (the “Promotion Period”).

Deliveroo may end, pause, suspend or close the Promotion at any time by giving notice through the relevant campaign page, email, referral form, Partner Hub or other communication channel.

Referrals submitted before the Promotion opens, or after the Promotion has been withdrawn, suspended or closed, will not be eligible for the Promotion.

2. Eligibility Criteria 

a. Internet access is required to participate in the Promotion.

b. Deliveroo reserves the right at any time to require proof of eligibility in such form as Deliveroo reasonably considers necessary.

c. This Promotion is only available to eligible Deliveroo partners and eligible new merchants in the United Kingdom and the Republic of Ireland.

d. To be eligible to receive a Referral Reward (as defined below), the referring merchant must:

i. be an existing Deliveroo partner in the United Kingdom or the Republic of Ireland;

ii. have an active contractual agreement with Deliveroo;

iii. be identified by the referred merchant in the referral form made available by Deliveroo;

iv. be capable of being verified by Deliveroo using the information submitted by the referred merchant and/or Deliveroo’s internal records;

 v. remain in full compliance with the terms of their contract with Deliveroo, including all applicable Deliveroo policies.

vi. refer a new merchant business that does not currently have an active site on the Deliveroo platform. (For the avoidance of doubt, an existing Deliveroo partner may refer their additional sites that are not yet on the Deliveroo platform, but such referrals will not give rise to a Referral Reward). 

e. To be eligible as a referred merchant, the referred merchant must:

i. access the Deliveroo referral form through the referral link shared as part of the Promotion;

ii. complete and submit the referral form during the Promotion Period;

iii. provide accurate details about their business and accurate details of the referring merchant, on the referral form, to enable Deliveroo to identify and verify the referring merchant;

iv. be:

1. a new merchant business that is not currently partnered with Deliveroo; or 
2. be an additional site of an existing Deliveroo partner that is not already on the Deliveroo platform.

In either case, the referred merchant (or site) will be eligible for free onboarding, but existing Deliveroo partners who refer sites of a merchant business that already has other sites on the platform will not be eligible for the Referral Reward.

v. not have already been referred under this Promotion by another Deliveroo partner, unless Deliveroo determines otherwise at its discretion;

vi. be located in the United Kingdom or the Republic of Ireland; and 

vii. meet and satisfy Deliveroo’s onboarding requirements, including but not limited to business checks, registration and licensing checks, food hygiene and safety requirements where applicable, Deliveroo’s policies and terms, and execution of a contractual agreement with Deliveroo.

f. Final eligibility and approval are at Deliveroo’s discretion.

3. How to participate

To participate in the Promotion:

a. the referring merchant must share the referral link made available by Deliveroo as part of the Promotion;

b. the referred merchant must complete and submit the referral form during the Promotion Period;

c. the referred merchant must provide accurate details about their own business and accurate details of the referring merchant, as requested on the referral form,  to enable Deliveroo to identify and verify the referring merchant;

d. the referred merchant must sign a contractual agreement with Deliveroo; and

e. in order for the referring merchant to receive the Referral Reward, the referred merchant must activate on the Deliveroo platform within 30 days of signing that contractual agreement.

Deliveroo is not responsible for referrals that cannot be verified because the referred merchant has provided incomplete, inaccurate or insufficient information about the referring merchant.

4. Referral Reward and Referred Merchant Offer

Subject to these Rules:

a. the eligible referring merchant identified and verified by Deliveroo will receive £100/€100 off future Deliveroo invoice(s) for each eligible referred merchant that successfully activates on the Deliveroo platform; and

b. the eligible referred merchant will receive free onboarding.

For partners based in the United Kingdom, the Referral Reward will be £100. For partners based in the Republic of Ireland, the Referral Reward will be €100 (the “Referral Reward”).

The Referral Reward will be applied as a commission fee discount to the referring merchant’s future Deliveroo invoice(s) until the full Referral Reward value has been redeemed.

For the purposes of this Promotion, “activation” means the referred merchant activating on the Deliveroo platform, including activating their Deliveroo order management tablet or otherwise being set up to receive orders through Deliveroo, as determined by Deliveroo.

The Referral Reward is payable only on activation of the referred merchant. A referred merchant submitting a form, registering interest, signing a contractual agreement with Deliveroo, or beginning the onboarding process will not, by itself, trigger the invoice discount.

There is no limit on the number of eligible merchants that an existing Deliveroo partner may refer during the Promotion Period. Each referral must independently satisfy these Rules.

5. Free Onboarding

The referred merchant’s free onboarding offer includes the standard onboarding package made available by Deliveroo at the time of sign-up. This may include some or all of the following, depending on the merchant type, location and onboarding requirements:

a. Deliveroo order management equipment;

b. account set-up;

c. menu creation; and/or

d. professional photography.

Any additional services, products, marketing options, packaging, equipment, photography beyond the standard onboarding package, or other optional extras may be charged separately. Referred merchants are not obliged to purchase any additional services unless otherwise agreed.

The free onboarding offer is non-transferable, non-refundable, non-exchangeable and no cash alternative is available. However, if Deliveroo considers it appropriate, or if it becomes necessary for reasons beyond Deliveroo’s control, the free onboarding offer may be varied or swapped for a suitable alternative in Deliveroo’s discretion.

For the avoidance of doubt, subject to the Eligibility Criteria and these Rules, the free onboarding offer is available to a successfully referred merchant, even where  the referral does not give rise to a Referral Reward, including where an existing Deliveroo partner refers their own additional site(s) that are not yet on the Deliveroo platform. 

6. Referral Reward Redemption

Deliveroo expects to review eligible activated referrals on a monthly basis.

Where a referring merchant is eligible to receive the Referral Reward, Deliveroo will apply the invoice discount to the next available invoice after that monthly review, or as soon as reasonably practicable afterwards.

The Referral Reward will be applied to the relevant invoice(s) as a commission fee discount only. It will not be paid in cash, transferred to another account, or exchanged for any other reward.

7. Duplicate, Invalid or Unverifiable Referrals

If the same referred merchant identifies or is associated with more than one existing Deliveroo partner, Deliveroo may determine, in its sole discretion, which referring merchant is eligible for the Referral Reward. Deliveroo may take into account factors such as the information submitted by the referred merchant, the first valid referral received, the referred merchant’s confirmation, and any available internal records.

Deliveroo reserves the right to reject any referral that it reasonably considers to be incomplete, inaccurate, unverifiable, fraudulent, abusive, duplicative, submitted in error, or otherwise inconsistent with the intended operation of the Promotion.

8. Disqualification

Without limiting the options available to Deliveroo, Deliveroo reserves the right at any time to disqualify referrals, referred merchants or referring merchants that Deliveroo regards as being in breach of these Rules, any applicable laws, any terms and conditions referred to in these Rules, any applicable Deliveroo policies, or the spirit of the Promotion.

9. Liability

Deliveroo will not be liable for:

a. any loss that is not caused by Deliveroo or any person acting on Deliveroo’s behalf;

b. any loss caused by any event or circumstance beyond Deliveroo’s reasonable control;

c. any loss of profits or revenue, loss of anticipated savings, loss of goodwill or loss of business opportunity; or

d. any unavailability of the Deliveroo website, app, platform, referral link, landing page, referral form, Partner Hub, onboarding process or related systems.

Nothing in these Rules limits or excludes any person’s liability for death or personal injury caused by negligence, for fraud, fraudulent misrepresentation, or for any matter for which it would be illegal to limit or exclude liability.

10. No Endorsement

This Promotion is in no way sponsored, endorsed, administered by or associated with Facebook, Instagram, X, TikTok, LinkedIn or any other third party save as expressly stated otherwise.

Access to any third-party platform is at all times subject to the relevant third-party platform’s rules, terms and policies. To the maximum extent permitted by applicable law, any third-party platform on which the Promotion is communicated shall have no liability to any person in connection with or arising out of the Promotion.

11. Interference with the Promotion

Any attempt to deliberately damage, manipulate, abuse or undermine the content, referral process, landing page, referral form or legitimate operation of this Promotion is prohibited and may be a violation of criminal and/or civil laws. In these circumstances Deliveroo reserves all its rights and remedies.

12. Cancellation and Variation

Deliveroo reserves the right to vary, suspend or cancel the Promotion and/or these Rules if it considers it necessary or appropriate to do so, including but not limited to if:

a. there is any actual or anticipated breach of applicable law;

b. fraud, abuse and/or an error, whether human or machine, affects or could affect the proper operation of the Promotion or the application of Referral Rewards or offers; or

c. variation, suspension or cancellation is necessary due to an event outside Deliveroo’s reasonable control.

13. Accessing these Rules

Any website on which these Rules are posted is only intended to be accessed from the United Kingdom and the Republic of Ireland, and where permitted by law. Deliveroo makes no representation that materials relating to this Promotion are appropriate or available for use at other locations. Access to them from territories where their contents are illegal is strictly prohibited.

14. Severance and Waiver

If any part of these Rules is or becomes invalid, illegal or unenforceable, the validity, legality and enforceability of the rest of these Rules will not be affected.

Deliveroo’s failure to enforce any term of these Rules will not constitute a waiver of that provision.

15. Disputes

Subject to Rule 16, if there is a dispute about the Promotion or these Rules, Deliveroo’s decisions are final. If there is a dispute between these Rules and any other document referred to in these Rules, these Rules take precedence to the extent necessary to resolve the conflict.

16. Law and Jurisdiction

For partners based in the United Kingdom, the Promotion and these Rules are governed by English law, and any disputes arising in connection with them shall be subject to the exclusive jurisdiction of the courts of England and Wales.

For partners based in the Republic of Ireland, the Promotion and these Rules will be governed by Irish law and any disputes arising in connection with them shall be subject to the exclusive jurisdiction of the courts of Ireland.

17. Personal Data

Personal data submitted or collected in connection with the Promotion will be processed for the purposes of administering the Promotion, verifying eligibility, identifying the referring merchant, contacting referred merchants, onboarding referred merchants where applicable, and applying Referral Rewards.

Personal data will be processed in accordance with the Deliveroo Global Partner Privacy Policy at https://merchants.deliveroo.com/legal/privacy.

Referred merchants should only provide details of a referring merchant where they have permission to share those details with Deliveroo or where they are otherwise lawfully permitted to do so.

Referring merchants should only share the referral link with potential referred merchants in a lawful and appropriate manner.

18. Contact

Enquiries about this Promotion can be addressed to Deliveroo through the Partner Hub or through your usual Deliveroo contact.